Brandon Exchange in Hillsborough County’s Brandon community, at Brandon Boulevard (SR-60) and Providence Road, with direct access from I-75 and the Selmon Expressway, anchors the east Hillsborough retail corridor as the primary enclosed regional mall for the Tampa Bay metro’s fastest-growing eastern residential expansion zone. The 1.1 million square foot property, formerly known as Westfield Brandon, serves a trade area extending through Brandon, Riverview, Valrico, and Bloomingdale, drawing from a population base whose residential density has increased substantially with the growth that has made the Tampa-St. Petersburg metropolitan area one of the fastest-expanding markets in the southeastern United States.
Dillard’s and Macy’s anchor the department store tier, with Macy’s occupying 146,000 square feet and providing the full-service fashion and household comparison shopping occasion for the east Hillsborough household. Dick’s House of Sport anchors the large-format sporting goods and experiential retail position. Sephora, Bath and Body Works, Lush, and Perfumania serve the beauty and personal care occasion. Coach and Michael Kors anchor the accessible luxury accessories position. American Eagle, Abercrombie and Fitch, Express, Hollister, Hot Topic, Victoria’s Secret, White House Black Market, and Cotton On serve the primary demographics of the Brandon residential base. Build-A-Bear provides a family entertainment occasion.
For expansion teams evaluating the Tampa east and Hillsborough County market, Brandon Exchange provides the enclosed regional access to the I-75 corridor consumer base that the Westshore and International Mall formats on the Tampa Bay west side do not serve with comparable proximity. The Brandon trade area’s ongoing residential growth, its distance from the Sarasota and Lakeland retail inventory, and the absence of a competing enclosed super-regional format in the east Hillsborough market give the property a sustained captive comparison-shopping role across the Tampa Bay area’s eastern residential expansion corridor.
