Easton Way and Morse Road off Interstate 270 in northeast Columbus, Ohio, where the Steiner and Associates-developed mixed-use lifestyle center opened in 1999 as one of the first large-scale open-air town center formats in the United States, gives Easton Town Center a commercial identity whose street-front retail, restaurant district, and entertainment floor the Columbus professional and suburban household accesses as the primary premium lifestyle destination in the Ohio capital market. Jeni’s Splendid Ice Creams, the Columbus-founded artisan ice cream brand whose scoop shops and nationally distributed pints the Columbus consumer treats as the city’s most recognized culinary export, gives the property a Columbus-identity specialty food anchor. Graeter’s Ice Cream, the Cincinnati-founded premium ice cream institution whose black raspberry chip the Ohio consumer has sustained as a Midwestern confectionery heritage brand since 1870, gives the property a second Ohio-native ice cream identity. Mastro’s Steakhouse anchors the premium fine dining occasion. Rusty Bucket Restaurant and Tavern, the Ohio-regional casual dining brand, gives the property a Columbus community dining identity.
Pins Mechanical Co., the Columbus-founded pinball bar and entertainment venue whose vintage pinball machines, duckpin bowling, and bar format give it a specifically Columbus craft entertainment identity, gives the property an evening leisure experience. AMC Theatres serves the cinema occasion. Apple serves the technology retail floor. David Yurman gives the property a luxury jewelry presence. gorjana and Pandora serve the accessible jewelry categories. Jo Malone London, L’Occitane, and Aveda give the property a premium beauty and fragrance identity. LEGO serves the specialty children’s retail category.
Zara, H&M, Brandy Melville, Athleta, Madewell, Marine Layer, Peter Millar, Psycho Bunny, Tommy Bahama, UNTUCKit, and Buck Mason cover the accessible-to-premium fashion floor. Warby Parker serves the premium eyewear category. Foot Locker serves the athletic footwear floor. The property’s commercial position is the northeast Columbus Easton lifestyle center: a Jeni’s-Graeter’s Ohio food identity, Pins Mechanical Columbus entertainment, and David Yurman-Apple premium retail floor serving the Franklin County and central Ohio professional household as the primary open-air premium lifestyle retail destination in the Columbus market.
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