Capacity here arrived before the district around it did. SM Seaside City Cebu opened on 27 November 2015 across 28 hectares of the South Road Properties reclamation, at F. Vestil Street and the Cebu South Coastal Road. SM Prime reports gross floor area of about 394,000 square meters as of December 31, 2025, against about 267,000 square meters for SM City Cebu, trading since 1993, on the same corporate measure.
The build-out beside it has continued since. SM Prime formally introduced SM Seaside Cebu Arena on 9 July 2026 in the adjacent South Coast City development, and SMX Seaside Cebu is scheduled there for the third quarter of 2026. A 169-metre tower rises above the retail.
A substantial part of the customer proposition sits outside conventional inline retail. An Olympic-size ice rink and an eighteen-lane bowling centre work inside the building, and Centerstage programmes live events. The cinema block includes a Super Screen auditorium with a screen close to a third larger than the house standard, two Director’s Club rooms and four regular houses.
International fashion and sports brands give the inline mix a broad mid-market profile. Mango, Charles & Keith, Esprit, Call it Spring, American Eagle and Ipanema occupy the apparel slots, with Carter’s and OshKosh B’Gosh on children’s wear. Foot Locker and Salomon trade athletic, SEIKO watches, Wacoal intimates and Nature Republic beauty.