RMCF, the Rocky Mountain Chocolate Factory whose Durango, Colorado origins and artisan fudge and confectionery production give it a commercial identity native to the Colorado outdoor and mountain lifestyle consumer that no national candy chain matches on equivalent regional terms, and John Atencio, the Denver-founded fine jewelry and metalworking brand whose Colorado craftsmanship tradition gives it a commercial authority in the Front Range jewelry market beyond what national jewelry chains provide, give Flatiron Crossing Mall in Broomfield, Colorado, at Flatiron Circle and US-36 a Colorado-rooted commercial identity alongside the Dillard’s and Macy’s department store comparison-shopping anchors. The co-tenancy of these locally-originated operators with Apple, Anthropologie, Crate and Barrel, and Pottery Barn signals the demographic quality of the Boulder-Denver Tech Corridor household the property serves along Highway 36. Sephora and MAC Cosmetics serve the prestige beauty floor. Dick’s Sporting Goods and lululemon serve the sporting goods and premium activewear categories.
Crate and Barrel, Pottery Barn, Williams Sonoma, and The Container Store give the property a premium home goods cluster whose productivity per sqft the specialty home retail format sustains at a depth the general merchandise floor does not match. Anthropologie and White House Black Market serve the premium women’s lifestyle fashion categories. El Rodeo Western Wear serves the Colorado western fashion and ranching lifestyle category. POP MART and Pop Mart Robo Shop give the property a collectibles and pop culture entertainment identity. Colorado Rockies and Pro Image Sports give the property a licensed Colorado sports merchandise floor. AMC cinema serves the first-run film occasion. Blue Sushi Sake Grill, P.F. Chang’s, Shake Shack, and Red Robin serve the full-service and fast-casual dining floor. Brighton Collectibles serves the silver jewelry and accessories category.
The property’s commercial role in the Boulder-Denver Tech Corridor is the Broomfield US-36 regional mall: a Dillard’s-Macy’s comparison-shopping anchor whose RMCF-John Atencio Colorado-native commercial floor, Crate and Barrel-Pottery Barn-Williams Sonoma premium home goods cluster, and Apple-Sephora prestige retail identity serve the Broomfield, Boulder County, and North Denver metro professional household as the primary comparison-shopping and lifestyle retail destination in the Highway 36 technology and residential corridor.
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