Urban Air Adventure Park, the Texas-founded large-format indoor trampoline, climbing, and adventure park whose anchor position in Eastland Mall at South Hamilton Road and I-270 in east Columbus, Ohio, gives the property an entertainment anchor whose family visit frequency sustains foot traffic that the mall’s traditional department store format, after the closures of Dillard’s in 2008 and JCPenney in 2020, no longer provides. Urban Air’s dwell time at equivalent square footage exceeds any comparable retail format, giving the east Columbus and Reynoldsburg household a reason to visit the property that is independent of the comparison-shopping occasion. Sephora serves the prestige beauty floor. Crunch Fitness gives the property a value fitness membership identity for the east Columbus active household.
BJ’s Restaurant and Brewhouse, Olive Garden, LongHorn Steakhouse, TGI Friday’s, Chick-fil-A, and Playa Azul give the property a full-service casual and quick-service dining floor whose depth extends the average visit occasion beyond the standard comparison-shopping trip. Aerie, Aeropostale, Buckle, Carter’s, David’s Bridal, Hollister, Hot Topic, Journeys, Lane Bryant, Maurices, Old Navy, Talbots, Torrid, and Victoria’s Secret cover the accessible and lifestyle fashion floor. Champs Sports, Foot Locker, JD Sports, and Hibbett Sports serve the athletic footwear and licensed sports merchandise floor. Pandora and Helzberg serve the jewelry floor. Build-A-Bear Workshop and Let’s Play Arcade serve the children’s and family entertainment categories. LensCrafters and Visionworks serve the optical retail categories.
The property’s commercial role in east Columbus is the South Hamilton Road regional mall: an Urban Air Adventure Park entertainment anchor whose BJ’s-Olive Garden-LongHorn full-service dining floor, Sephora prestige beauty identity, and Champs-Foot Locker-JD Sports athletic merchandise serve the east Columbus and Reynoldsburg household as the primary enclosed entertainment and retail destination on the Columbus I-270 east belt corridor.
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