Festival Place Shopping Centre

Marks and Spencer anchoring Festival Place Shopping Centre in Basingstoke, Hampshire, at Festival Place and Alencon Link in the town centre of one of southern England’s fastest-growing commuter and technology employment hubs, gives the 900,000 square foot regional shopping centre its primary department store comparison-shopping identity for the Basingstoke, Hook, Tadley, and North Hampshire household. Vue Cinema gives the property its entertainment anchor, whose film-going dwell time extends the average visit occasion beyond the comparison-shopping and fashion floor. Apple gives the property a premium technology retail identity whose Basingstoke placement reflects the purchasing power of the town’s professional technology workforce employed at FUJITSU UK, Mercedes-Benz UK, and AA headquarters. Delikatesy Smaczek, the Polish delicatessen giving the property a specialist food identity for Basingstoke’s significant Eastern European community whose post-2004 EU accession migration has made Polish the area’s third most widely spoken language, gives the property a culturally specific food identity.

H&M, Next, Primark, River Island, Mango, New Look, FatFace, Monsoon and Accessorize, Clarks, Schuh, and Slater Menswear give the property a comprehensive accessible-to-premium fashion and footwear floor. Boots, Superdrug, Estee Lauder, The Fragrance Shop, and The Perfume Shop serve the pharmacy and beauty categories. Waterstones and HMV give the property books and entertainment retail identities. JD Sports and Blacks serve the athletic and outdoor merchandise categories. Tesco serves the daily grocery and convenience category. Caffe Nero, Costa Coffee, Greggs, Pret A Manger, and Hotel Chocolat serve the café and food-to-go floor. Specsavers and Vision Express serve the optical retail categories. EE, O2, and Three serve the UK telecom categories. Smiggle serves the children’s stationery category.

The property’s commercial role in North Hampshire is the Basingstoke town centre regional shopping centre: a Marks and Spencer-Vue Cinema comparison-shopping and entertainment anchor whose Apple premium technology identity, Delikatesy Smaczek Eastern European community food culture, and FatFace-Mango-Monsoon premium fashion floor serve the Basingstoke and North Hampshire professional household as the primary enclosed retail destination for the M3 corridor commuter market between Winchester and the M25 outer ring.