Zarina is a brand of women’s wear in the mid-range segment, being a part of Melon Fashion Group portfolio, the large Russian distributor. Russia harbors 211 stores (167 – its retail network, 44 – franchise network). The mono-brand network is represented in all big cities of the country. The stores are opened at shopping malls. The Zarina prices are on average from 30 to 70 euro.
