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Velocity@Novena Square

INFORMATION
  • Opening date:
    January 19, 2000
  • No. of floors:
    3 floors
  • Trade area:
    170 000 SF
  • Parking:
    491 parking lots
BUSINESS CONTACTS


PRO-INFORMATION
  • Management:
    UOL Group Limited
  • Developer:
    Novena Square Investments Ltd
  • Architect:
    DP Architects

Novena Square Shopping Mall is a shopping mall in Novena, Singapore. It lies directly above Novena MRT Station. From November 2006, Novena Square Shopping Mall rebranded itself as a brand new sports and lifestyle mall with a new building extension, called the Velocity@Novena Square.
Velocity@Novena Square is Singapore's first dedicated sports mall that covers an extensive range of sporting facilities, equipment and gym. The mall also comprises of food options and a supermarket.

Description of the location and accessibility 
Located directly above Novena MRT Station.

Entertainment zone
California Fitness

Features mall architecture
A multilayered envelope plays aesthetic and functional roles in this unification both internally and externally. As visible from the street, a bold green, metal-clad architectural wrapping has been designed to reflect the dynamic energy of the health and fitness-focused addition. This undulating form generates unity among site elements, namely the mall, adjacent towers, and MRT station. It couples with an extensive outdoor canopy to merge the building with the plaza and landscape.
From below the wrapping protrudes a glazing block. This block performs dually as a skylight ceiling and as shop window frontage to achieve unity within the mall. The skylight serves to naturally illuminate the extended podium, to define two internal atria, and to highlight the main circulation spine which links with the office lobbies and main pedestrian nodes. The atria together with the outdoor plaza provide the site with a series of ‘active lifestyle’ spaces at the civic scale.

Planning
As a rule of thumb for commercial structures, the value of office space increases with floor level. The forms of the project’s two towers are suited to maximise this real estate development value, tapered outward to increase the rentable floor space with each additional storey. These additional structures increase the site’s ground floor area from 15,200sqm to 21,855sqm.

List of stores

Women’s Wear

Shoes

Perfumes & Cosmetics

Sporting goods

Drugstore & Pharmacy

Jewelry & Watches

Men’s Wear

Health & Beauty

Supermarket & Grocery Store

Repair & Construction

Services

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