British Land announces a new pop-up food concept at Broadgate, EC2.
Shipping containers in Finsbury Avenue Square have become home to an exciting line-up of five independent street food operators. These include WOLF, which offers genuine Italian food alike to a neighbourhood-style restaurant; and Claw Food, serving crab burgers origin from traceable, and fresh crabs from Start Bay in Devon, and Yolk, which offers breakfast and lunch including its great poached egg pots and specialty Black Box Coffee. Two remaining spots are also under offer.
#SHOWGALLERY#
The pop-up food line-up will be in position until late 2018 while British Land improves the refurbishment of a new office and retail project at 1 Finsbury Avenue.
Broadgate is at the center of one of the most exciting and lively parts of London. It connects the creative areas of Spitalfields and Shoreditch with the City and is nearby to Liverpool Street Station. Set across 30 acres, Broadgate covers four landscaped squares offering shopping, dining, and health clubs. An estimated 65 million people visit Broadgate each year, which is set to increase with the opening of Crossrail in December 2018.
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Mall operators are no longer leasing space for pop-ups. They are selling audience access.