Vegas Kuntsevo opened in September 2017 as the third project in Crocus Group’s Vegas chain, built in Nemchinovka, just beyond Moscow’s western boundary between the Mozhaisk and Rublyovo-Uspenskoye highways. The Agalarov family’s development company designed the atrium around an Italian theme, including a scaled replica of the Colosseum at its center.
Tvoy Dom, Crocus Group’s own home-and-DIY hypermarket chain, occupies the first level, giving the center a captive anchor tenant rather than a leased one and letting the developer capture retail income at both the landlord and operator level in the same building.
The center’s Alley of Champions carries autographed stars from Russian sporting figures including Alexander Ovechkin, Evgeni Malkin and Khabib Nurmagomedov, a permanent installation that ties the property to national sports culture in a way few shopping centers attempt.
The fashion register mixes Russian domestic labels, Gloria Jeans, Incity, Kotofey, LC Waikiki and Colin’s, with active international names including ECCO, Guess, G-Star Raw and Falke, alongside electronics anchors M.video and ASUS-Store. That combination of value-oriented domestic chains and international specialty brands defines the center’s positioning within Crocus Group’s broader Vegas format.
