Times Square sits at 15 Yeongjung-ro in the Yeongdeungpo commercial district, immediately opposite Yeongdeungpo Station on the Seoul Metro Line 1 and Gyeongin Line KORAIL interchange, and opened in September 2009 as Kyung Bang’s redevelopment of the former Kyung Bang textile factory site. The property carries multiple anchor tenants across a mixed-use podium that includes a Shinsegae Department Store branch, an E-Mart hypermarket, a Kyobo bookstore, and a CGV multiplex.
The luxury tenants visible in Malls.com through the Shinsegae department floors cover Bulgari, Gucci, and Louis Vuitton, which reflects the mall’s positioning as the highest-order retail asset west of the Han River. The mass-market fashion set runs through H&M and Uniqlo, and Olive Young holds the K-beauty position that has become a fixture across the Seoul mall market.
Food and beverage runs through Shake Shack, Starbucks, and The Coffee Bean & Tea Leaf, along with a broader family-restaurant floor served by the E-Mart anchor. The athleticwear category is anchored by Adidas and Skechers, with the wider sports offer flowing through the department store floors.
The Yeongdeungpo catchment is unusual for a Seoul mall. The district serves as a rail interchange between the KORAIL Gyeongin corridor, KTX high-speed services out of Yongsan, and the western Seoul subway network, and the property draws a mix of commuter footfall from Gwangmyeong, Incheon, and the Yeongdeungpo residential blocks alongside the daytime office population from the surrounding Yeouido business district.
What separates Times Square from the Gangnam-side mega-malls operationally is the department-store integration. Where properties like Starfield COEX and Lotte World Mall run their tenant plans as standalone specialty retail, Times Square operates as a hybrid where the Shinsegae anchor drives the luxury and premium contemporary floors, and the specialty tenants trade the podium and lower levels. That structure has proved unusually resilient through the K-retail cycles of the 2010s and 2020s.
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