Ariana Grande has been announced as the latest ambassador for Swarovski.
Ariana Grande, known for her chart-topping hits and distinctive style, has been announced as the latest ambassador for Swarovski. The renowned crystal brand revealed that Grande will feature prominently in their Holiday 2024 campaign, showcasing their exquisite designs.

Grande expressed her excitement about the collaboration, highlighting Swarovski’s commitment to creativity and boundary-pushing designs. She emphasized how honored she feels to represent a brand that aligns with her values of unapologetic self-expression.
Apart from her role with Swarovski, Ariana Grande is preparing to launch the deluxe edition of her latest album, Eternal Sunshine. She shared her dedication to ensuring the deluxe edition meets her artistic vision, promising fans that it will be worth the anticipation.
Ariana Grande has been announced as the latest ambassador for Swarovski.
Jewelry brand Swarovski has opened its largest flagship store on Fifth Avenue in New York City.
This article is based on a review of ten verified retail moves made by DTC and digital-native brands in 2025,…
From Riyadh and Bangkok to Shanghai, the US, and Europe, these flagship retail projects demonstrate how scale, design, and urban…
In 2025, retail expansion stopped being about square meters and started being about intent. Across luxury, athleisure and digital-native brands,…
Central Pattana unveils The Central, a new US$575m mall in Bangkok’s fast-growing northern district with a planned opening in late…