Pine Centre Mall

Prince George, British Columbia, the Northern BC regional hub at the intersection of Highway 97 and Highway 16, gives Pine Centre Mall the primary enclosed comparison-shopping identity for a northern interior trade area extending across hundreds of kilometres. Winners and HomeSense anchor the fashion and home goods categories. Coles, the Indigo-owned Canadian bookstore, serves the books and gifts category. Roots gives the property a premium Canadian-identity apparel presence. Wolf Pack Apparel, whose licensed University of Northern British Columbia Timberwolves merchandise the Prince George household accesses for UNBC athletic identity goods, gives the property a locally-rooted university identity.

lululemon serves the premium activewear category. Sport Chek anchors the sporting goods floor. Shoppers Drug Mart serves the pharmacy category. Tommy Gun’s Original Barbershop gives the property a grooming identity. H&M, Dynamite, Garage, Bootlegger, Boathouse, Reitmans, and Ricki’s cover the accessible Canadian fashion floor. The Body Shop serves the natural beauty category. Bath and Body Works serves the accessible beauty and home fragrance category. Michael Hill serves the fine jewelry floor. Bell, Rogers, TELUS, and WOW! Mobile serve the telecom categories.

The property’s commercial role in Northern BC is the Prince George regional mall: a Winners-Coles-Sport Chek-anchored format whose Roots premium Canadian fashion, lululemon activewear, Wolf Pack UNBC identity, and Shoppers Drug Mart daily-needs floor serve the Prince George and Northern British Columbia household as the primary enclosed retail destination for the northern interior market between Kamloops and the Yukon border.