Blue City is the last independently-owned dominant shopping center in Warsaw. Blue City is the only dominant Warsaw shopping center which is independently-owned. The current owners have developed and managed this center for the last 12 years. It was the first mega lifestyle shopping center erected in Warsaw, hence it has been given the name of ‘the city within a city’ due to its size.
The center is situated in southwest Warsaw, about 3 km from the main business area in Ochota District. This is the most highly populated borough within the city. It is placed in a favorable position, with high visibility at the entrance to the Jerozolimskie Corridor.
Blue City can be found at 179 Jerozolimskie Avenue, along one of the main transportation routes in Warsaw, which connects to the other suburbs and districts in the area. The mall has two main entrances to its retail component. The one is off Jerozolimskie Avenue and the other off Opaczewska Street. There are also two entrances to the office portion, which are both off Jerozolimskie Avenue. The center is serviced by 14 bus routes.
The food court and the retail sections of the center are based on levels -1, 0, +1 and +2, and the leisure and entertainment sections on levels +3 and +4.
The office space is located in three sections within the center and covers four floors. Blue Office I and II are located on either side of the structure on levels +2, +3,+4 and +5, while Blue III, which is entirely leased by Deutsche Bank, can be found on level +2.
The focal point of the center is a water fountain which is 26 meters high and decorated with 2 million mosaic tiles. There is a public space which surrounds it where artistic events, concerts, and fairs are held.
Blue City is popular in Warsaw because of its distinctive design and wide open spaces which are flooded with natural light. The entire roof is made of glass, with a 55 meter high and 35-meter wide dome in its center. This gives the impression of being outdoors, which is vital during the long winters the country suffers. It offers shoppers more full corridors than any other mall in the city, and this eliminates any feelings of claustrophobia during busy times.
Key tenants: ZARA, New Yorker, Pull & Bear, Stradivarius, Go-Sport, Piotr I Paweł, Marks & Spencer and Saturn. International brands like Toys'R'Us, TK Maxx, F&F and Original Marines.
Cafes, restaurants: Cukiernia Cieslikowski, Costa Coffee, HUDSON New York Chicken, McDonalds, MK Café, Pizza Hut, Sakura-Sushi Bar, Sphinx, Lucid/For Good Health, Skok na Sok, Bali Cafe, Tandir, Subway, Redberry, Pijalnia Czekolady Wedel, North Fish, Wiking, De Luca, Thai Wok, Bonapetito, Tacamole Mexican Grill, Grycan.
Attractions: Pure Jatomi Platinum Fitness, ATA, Egurrola Dance Kids Szkoła tanca dla dzieci, Lucid/For Good Health, Squash City, Centrum Kartingowo-Biznesowe Grand Prix, Inca Play.
The retail and food court areas are located on levels (-1, 0, +1, +2), whereas the entertainment and leisure functions are located on levels (+3, +4).
Office areas are situated in 3 places within Blue City on four floors: Blue Office I and II, on either side of the compound on levels (+2, +3, +4, +5) and Blue Office III, which is entirely leased to Deutsche Bank, is on the level (+2).
The centerpiece in the central atrium is a 26-meter high water fountain, decorated with two mln mosaic tiles and a public space surrounding it, which houses various concerts, fairs, and artistic events.
More than any other shopping center in Warsaw, Blue City is most renowned for its unique design and open wide spaces, which are flooded with natural light. The roof throughout the shopping center is glass, with a large dome in the center, 55 meters high and 35 meters across, which almost conveys the feeling of being outdoors – an important characteristic during Poland’s long winters. Additionally, the widest corridors of any mall in Warsaw were designed so that shoppers never feel crowded, even during the busiest hours.