The new shopping center in Bursa, Turkey, opened its doors for the first time.Sur Yapı Marka center accommodates a total of 250 shops on a 75.000 m² GLA. The shopping center is a component of the mixed-use real estate project that also adds several office and residential buildings. It comprises 35 cafés and restaurants, a food court with a seating capacity of 1,400 people, and a large terrace area. The shopping mall will create nearly 3,000 jobs. The property is directly connected to the subway and bus network of the city and has 1,800 parking spaces for visitors.
The investment amount for the entire complex amounts to €600 million from the Turkish investors Sur Yapı and Ekart Gayrimenkul. ECE made concept optimization for the shopping center and is responsible for the long-term management and leasing.
Sur Yapı Marka contributes an attractive branch and tenant mix with a large variation of global and Turkish brands, many of which première in Bursa. The retail mix at the center concentrates on fashion and sports, and therefore it includes renowned brands. It is the Inditex labels Zara, Massimo Dutti, Bershka, Stradivarius, Pull&Bear, Zara Home, and Oysho as well as Benetton, Beymen Club, Damat, Calzedonia, DeFacto, Derimod, Elle, Guess, Intimissimi, Greyder, Koton, Lacoste, LCWaikiki, Mavi, and Network. The sports retail chains include big names such as Adidas, Hummel, Intersport, Lescon, Nike, Reebok, and Skechers. Further brands debuting in Bursa are Timberland, North Face, Napapijri, O Bag, Sunglass Hut, a Colombia concept store, and Lokum Atölyesi. The food court hosts both Turkish and global F&B retailers such as Starbuck’s, KFC, and Burger King. Sur Yapı Marka will also feature a Migros supermarket, a Boyner department store, a large kid’s playground, and the first IMAX theater (Cinemaximum) in the city. Also, the favorite French sporting goods supermarket Decathlon will open its very first shop in Bursa at the center in summer.
Bursa is an important city in Western Turkey, located nearly 90 kilometers from Istanbul, and has more than 2.9 million residents. The city is a major automotive production location and popular tourist target in Turkey, which is known for its skiing retreats, nearby Uludağ National Park, thermal baths, lakes, caves, and waterfalls.
2 JUNE 2017, Turkey