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Simon Property Group strengthens customer ties



Simon Property Group Inc. (SPG) is set to relaunch and market its brand in a bid to secure its customer relationships.
The strategy includes the introduction of new events and programs for upgraded amenities and services.  The group will use out-of-home advertising, along with other media methods.
  
The group supports two billion consumers, with retail sales in excess of $70bn annually at its venues.  It is looking at increasing this figure by investing $1bn annually for redevelopment.  This will improve the shopping experience for its customers, which will boost the group’s rental revenue in future.

The company is trying to follow the omni-channel strategy which has proven popular, as well as making use of new technology at its venue and to assist customers with shopping.

To enable this, the company intends installing Electric Vehicle charging stations at its venue.  This is to fall in line with the use of EVs in the Washington DC area. Simon has also collaborated with Deliv on a same-day delivery deal.  This will allow Simon’s retail outlets and malls to be used as distribution centers.


More about shopping malls in the USA



DAY BEFORE YESTERDAY, France:
Les Ateliers Gaîté projects to be based in central Paris and La Part-Dieu in Lyon, France.
Nov 15, 2017, Serbia:
Ada Mall will be the first shopping mall of the newest generation in Belgrade, Serbia.
Nov 14, 2017, Russia:
The FORT Group is acquiring the entire retail portfolio in Moscow from IMMOFINANZ in a share deal.
Nov 13, 2017, United Kingdom:
Haribo has chosen London Designer Outlet (LDO) for its first outlet store in the UK.
Nov 9, 2017, USA:
The company begins $186 million redevelopment of the former Hylan Plaza shopping center.
Nov 8, 2017, USA:
A new feature lets customers visualize online products in their own living space.
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Designer Outlet Provence GLA:269 098 SF
ADDRESS: Mas de la Peronne, Miramas, France
France . Miramas
Designer Outlet Provence
Shopping City Süd GLA:1 862 156 SF
ADDRESS: Europaring 2334 Vösendorf
Austria . Vienna
Shopping City Süd
Central Children's Store GLA:370 192 SF
ADDRESS: Teatralnyi proezd, 5
Russia . Moscow region
Central Children's Store
Adigeo GLA:452 084 SF
ADDRESS: Verona city center
Italy . Verona
Adigeo


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