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Simon Property Group strengthens customer ties



Simon Property Group Inc. (SPG) is set to relaunch and market its brand in a bid to secure its customer relationships.
The strategy includes the introduction of new events and programs for upgraded amenities and services.  The group will use out-of-home advertising, along with other media methods.
  
The group supports two billion consumers, with retail sales in excess of $70bn annually at its venues.  It is looking at increasing this figure by investing $1bn annually for redevelopment.  This will improve the shopping experience for its customers, which will boost the group’s rental revenue in future.

The company is trying to follow the omni-channel strategy which has proven popular, as well as making use of new technology at its venue and to assist customers with shopping.

To enable this, the company intends installing Electric Vehicle charging stations at its venue.  This is to fall in line with the use of EVs in the Washington DC area. Simon has also collaborated with Deliv on a same-day delivery deal.  This will allow Simon’s retail outlets and malls to be used as distribution centers.

More about shopping malls in the USA



DAY BEFORE YESTERDAY, China:
Zhuhai Wanda Commercial Management Group filed for an IPO on the Hong Kong Stock Exchange.
Oct 25, 2021, Finland:
Lippulaiva declared K-Supermarket, Prisma, Lidl, and Tokmanni as anchor tenants.
Oct 25, 2021, USA:
About 200 terminals to sell bitcoins were installed in stores operated by Walmart.
Oct 22, 2021, USA:
Cyber-sports arenas, basketball courts, and aquariums are replacing storefronts and retail spaces.
Oct 22, 2021, USA:
The video host will host a week of "live shopping" as part of its "YouTube Holiday Stream and Shop" event.
Oct 21, 2021, India:
Flagship stores at the mall include Diesel, Replay, Hugo Boss, Emporio Armani, and Paul Smith.
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