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Shopping malls still preferred by Eastern Europeans



According to the How study, Western European consumers’ interest in high street and smaller shopping centres is increasing, however Eastern European shoppers prefer large centres.
The figures indicate that Czechs, Norwegians, Danes and Swedes place more focus on the retail offers, rather than added activities. Shoppers in Ireland, Italy, Romania, Spain and Turkey focused more on good Wi-Fi, cafes and restaurants – places to meet and spend time with friends.Overall, the most important factor was price, followed by cleanliness, convenience and security. Other important factors are the mix of tenants, parking facilities and personal security. 

Access is critical, with Europeans travelling six to 15 minutes to their shopping area. Eastern Europeans travel around 16 to 30 minutes. Europeans shop around 39 times each year, while Czech consumers shop around 30 times per year. Younger people look for social aspects, but are not really concerned by parking facilities. Renovated centres attract more shoppers and the categories of shops most visited are fashion, entertainment and convenience. Well balanced centre sizes are vital implying that small centres have more potential.


More about shopping malls in Czech Republic



Apr 23, 2018, United Kingdom:
New World Trading Company has chosen to open its latest venture at intu’s transformational retail and leisure extension.
Apr 12, 2018, USA:
Exciting New Creative Plans Announced for Former Sears.
Apr 5, 2018, Sweden:
One of Sweden’s largest real estate investment companies launched its new retail concept in the heart of Swedish capital.
Apr 4, 2018, USA:
b8ta has been named "Store of the Year" by the 47th Annual Shop! Awards.
Mar 26, 2018, United Kingdom:
It will house the collection of British and international brands in one of the world’s most iconic buildings.
Mar 23, 2018, Spain:
ICSC will hold its annual events on 25-26 April in Barcelona, Spain at the Fairmont Rey Juan Carlos I hotel.
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