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Shopping malls still preferred by Eastern Europeans



According to the How study, Western European consumers’ interest in high street and smaller shopping centres is increasing, however Eastern European shoppers prefer large centres.
The figures indicate that Czechs, Norwegians, Danes and Swedes place more focus on the retail offers, rather than added activities. Shoppers in Ireland, Italy, Romania, Spain and Turkey focused more on good Wi-Fi, cafes and restaurants – places to meet and spend time with friends.Overall, the most important factor was price, followed by cleanliness, convenience and security. Other important factors are the mix of tenants, parking facilities and personal security. 

Access is critical, with Europeans travelling six to 15 minutes to their shopping area. Eastern Europeans travel around 16 to 30 minutes. Europeans shop around 39 times each year, while Czech consumers shop around 30 times per year. Younger people look for social aspects, but are not really concerned by parking facilities. Renovated centres attract more shoppers and the categories of shops most visited are fashion, entertainment and convenience. Well balanced centre sizes are vital implying that small centres have more potential.

More about shopping malls in Czech Republic

YESTERDAY, China:
One of the largest companies in the Asian real estate market, CapitaLand Retail opens all its shopping centers in China.
YESTERDAY, Sweden:
Swedish fashion retailer H&M, the second-largest player in the world market, has announced plans to buy back all products from suppliers.
Apr 3, 2020, Russia:
IKEA introduced a gallery of backgrounds for video calls that are becoming increasingly popular when working from home.
Apr 3, 2020, Germany:
Faced with an extremely adverse reaction, Adidas apologized and said it would still pay rent for April.
Apr 2, 2020, USA:
The WeWork network of coworkers has started offering tenants to halve their rents, provided they sign a lease agreement for several months.
Mar 31, 2020, France:
The brand will refocus some of its production capacity on producing masks and other protective equipment to join the global fight against the pandemic.
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