The selection features the latest collections of luxury brands, from Off-White to Kenzo.
British department store chain Selfridges has launched a children's clothing rental service. The selection features the latest collections of luxury brands, from Off-White to Kenzo.
Expanding its rental service, the retailer has included a selection of children's clothes for ages 6 months to 16 years for formal occasions, streetwear, outerwear and accessories.
The new service is implemented in partnership with the Hurr platform. In the near future Selfridges promises to expand and complement the new offer, including children's winter clothing for sports and outdoor activities.
The new service is being implemented as part of Reselfridges' program to transition the retailer to a circular business model. Earlier, the fashion giant reported last year's sales - revenue rose 28% to $755 million.
27 OCTOBER 2022, United Kingdom
Boohoo expands online presence with new marketplace for fashion
Victoria's Secret expands presence in Melbourne
Inditex's Bershka set to enter indian market with Mumbai store
Ross stores expands across the U.S. with 24 new locations
Chaumet opens doors to debut boutique in Italy
Birkenstock is launching first store in France
Salomon elevates brand presence with new Paris flagships 
Amiri expands presence in California 
Crocs expands its presence in India with Apparel Group 
Best Buy Canada to expand presence with 167 small-format locations 
Arket expands into Italy with Milan flagship