Carrefour France has issued a guarantee to offer the lowest price on 200 of its seasonal products.
It is preparing to adapt its range of products to the season during the entire year. The store intends changing this guaranteed lowest price 200-product range during the year to suit the seasons and during specific holiday periods, such as Christmas and Halloween.
This summer, the store has placed soda, mineral water and ice cream on this list, however they have also included non-food items, such as sunshades, games, memory cards and board games.
The price guarantee that is being offered means that Carrefour France is prepared to pay the customer double the difference between prices, if the customer is able to find the same item at a lower price within a 15-mile radius.
The store already has this guarantee in place on 500 of its items, and this will be increased by the 200 additional season-linked items. Carrefour claims that they offer the lowest price for 200 toys, 200 school items and 200 beauty products.
4 JUNE 2014, France
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