Find in the news:
BY COUNTRY

Nike Presents New Clothing Sizes



Nike has redesigned the women's part of its flagship shop in London, showing plus-size mannequins.
Nike London

Nike, one of the largest manufacturers of sportswear, has pleased many consumers by presenting a plus-size mannequin in its flagship store on Oxford Street in London. Now, in the women's department of the outlet, visitors can see a female mannequin of large shapes, dressed in a black sports bra and leggings, with arms raised above her head.

The dummy appeared two years after the company introduced a collection of large sizes. And today, Nike - perhaps the first major brand to present such mannequins. However, the manufacturer is not alone in such matters. So, earlier this year, big mannequins appeared in retail outlets Old Navy and Nordstrom. Also, more and more manufacturers of very different clothes are striving to include models of large sizes in new collections.

The problem of non-standard sizes is much more acute than it seems at first glance. Thus, according to research firm Plunkett Research, more than half of adult American women (67%) wear large-sized clothes. So, without paying any attention to this market, ignoring sizes that do not correspond to the standard canons of fashion, manufacturers lose consumers and additional revenues.

Custom size rulers have already been introduced by brands such as Target, Forever 21, Aerie, and Reformation. For example, last year, Target received a lot of praise for collaborating with Victoria Beckham in creating her large-size Ava & Viv clothing line. A company Reformation, releasing a collection of Reformation x Ali Tate Cutler, said customers: "Sorry, that we take so long." Walmart is also not lagging - last year, the network announced the purchase of Eloquii, a brand engaged in fashionable clothing of large sizes for women.

More about shopping malls in the United Kingdom



TODAY, USA:
The new outlets will open in a format 20% smaller than classic stores.
TODAY, United Kingdom:
The new opening will occur in London, in a prestigious location on Oxford Street.
YESTERDAY, USA:
Analysts value the shoe brand's business at $9.2 billion.
YESTERDAY:
The 3300 sq. feet space is in Ho Chi Minh City, the country's second-largest city.
DAY BEFORE YESTERDAY, USA:
New children's goods stores will be opened in airports and cruise ships.
DAY BEFORE YESTERDAY, United Kingdom:
The company expects to return to some locations where stores have been closed in recent years.
Friend
and Follow
Shopping City Süd GLA:1 862 156 SF
ADDRESS: Europaring 2334 Vösendorf
Austria . Vienna
Shopping City Süd
FAN Mallorca Shopping GLA:592 015 SF
ADDRESS: C/ Cardenal Rossel, S/N. 07007 Palma de Mallorca
Spain . Palma
FAN Mallorca Shopping
Asheville Outlets GLA:325 000 SF
ADDRESS: 800 Brevard Road, Asheville, NC 28806
USA . Asheville
Asheville Outlets
Arkadia GLA:1 184 030 SF
ADDRESS: Aleja Jana Pawla II 82, 00-175
Poland . Warsaw
Arkadia


Edit text

Dear visitor!
If You wish to add appropriate information to this description, please make changes in the text below and they will take effect after being verified by Malls.com administrator.

SAVE CHANGES
ADD PHOTO

Dear visitor!
If you desire to add more photos to this description, please upload them and they will appear on the page after being verified by Malls.com administrator.

CHOOSE PHOTOS
SAVE CHANGES
Sign in Malls.com
Sign in please, if you already have an account

Registration



Error filling
Error filling
Error filling
Error filling
Thank you!
You will receive e-mail with registration data shortly. In email you'll find link, confirm your account by clicking on it, please.

Malls.com Team
Thank you for message!
In the near future you will be contacted the manager
for further details.

Malls.com Team
Good mall, bro!
In the near future you will be contacted the manager
for further details.

Malls.com Team
We are dissatisfied with you :-(
In the near future you will be contacted the manager
for further details.

Malls.com Team

Write to us