Find in the news:
BY COUNTRY

Lululemon sports brand reported a boom in online sales



Thanks to the closure of offices and gyms, sportswear brands such as Lululemon have a unique chance.
Lululemon

 Home sports and fitness are becoming more popular due to the closing of gyms worldwide, which means that customers are increasingly buying sports shirts, pants, and other comfortable clothing for sporting purposes. Also, even when working from home or bored during the quarantine, people prefer more comfortable, unbridled clothing. 

Lululemon, one of the largest sportswear and accessories retailers, has jumped into this trend. The company reported that in the second quarter of 2020, sales growth was 2%. Online sales showed an impressive 157% growth. 

In his conversation with investors, Lululemon CEO Calvin McDonald said that the company intends to explore "changing trends" in fashion and fitness and go beyond clothing to sports. The company plans to test the addition of new categories to the brand range, such as pants, and the brand plans to expand the size range to 20 sizes. 

Also, in the development of marketing campaigns, more attention will be focused not only on sports activities but rather on the general lifestyle. Responding to changes in customer behavior, Lululemon will position as a brand of an active and healthy lifestyle that includes training and work from home, rest, and other activities.

An essential factor that strengthened Lululemon's position as a brand for home sports was Mirror startup's acquisition. In June 2020, the company signed a $500 million deal, expanding Lululemon's business by selling unique interactive mirrors for home workouts. By the end of the year, Mirror mirrors will be available in 15 Lululemon stores, and by 2021 the number of points of sale will be even more significant.

More about shopping malls in the USA



YESTERDAY, USA:
More than 100 stores will open by the end of 2021, including a new experimental concept.
Oct 16, 2021, USA:
The center is scheduled to open in the first quarter of next 2021.
Oct 16, 2021, USA:
The deal was one of the largest ever in the private apparel segment.
Oct 14, 2021, USA:
U.S. company Macerich is changing the rules for short-term rentals.
Oct 14, 2021, USA:
The White House issued a statement warning citizens about possible food supply disruptions.
Oct 13, 2021, France:
No deal of the century: Auchan rejected the purchase of Carrefour
Friend
and Follow
Cabot Circus GLA:990 280 SF
ADDRESS: Glass House, Bristol BS1 3BX
United Kingdom . Bristol
Cabot Circus
Olympia Einkaufszentrum GLA:602 779 SF
ADDRESS: Hanauer Straße 68, 80993
Germany . Munich
Olympia Einkaufszentrum
Shopping City Süd GLA:1 862 156 SF
ADDRESS: Europaring 2334 Vösendorf
Austria . Vienna
Shopping City Süd
AEON MALL Okinawa Rycom GLA:839 585 SF
ADDRESS: 901-2300 Tochi-kukaku seirichinai Awase, Kitanakagusuku Village, Nakagami District, Okinawa
Japan . Ginowan
AEON MALL Okinawa Rycom


Edit text

Dear visitor!
If You wish to add appropriate information to this description, please make changes in the text below and they will take effect after being verified by Malls.com administrator.

SAVE CHANGES
ADD PHOTO

Dear visitor!
If you desire to add more photos to this description, please upload them and they will appear on the page after being verified by Malls.com administrator.

CHOOSE PHOTOS
SAVE CHANGES
Sign in Malls.com
Sign in please, if you already have an account

Registration



Error filling
Error filling
Error filling
Error filling
Thank you!
You will receive e-mail with registration data shortly. In email you'll find link, confirm your account by clicking on it, please.

Malls.com Team
Thank you for message!
In the near future you will be contacted the manager
for further details.

Malls.com Team
Good mall, bro!
In the near future you will be contacted the manager
for further details.

Malls.com Team
We are dissatisfied with you :-(
In the near future you will be contacted the manager
for further details.

Malls.com Team

Write to us