Find in the news:
BY COUNTRY

Hollister teams up with TikTok stars to introduce a new brand



Charlie and Dixie D'Amelio will be the faces of a new clothing brand for teens called Social Tourist.
Hollister teams up with TikTok stars to introduce a new brand

Owned by Abercrombie & Fitch, youth fashion brand Hollister has announced a collaboration with popular tiktokers, sisters Charlie and Dixie D'Amelio. 

Hollister is partnering with the influencers popular with young audiences, famous for their entertaining short videos on the TikTok network, to create a new sub-brand called Social Tourist.

The Social Tourist brand will initially include four clothing lines featuring essential items, fashionable dresses and skirts, swimwear, and more. Each collection will contain exclusive items that will be released in limited quantities about once a month.

According to the official press release, creating the new brand will be only the first step in collaboration. The D'Amelio sisters and Abercrombie & Fitch have signed an exclusive multi-year agreement in the field of fashion creation, so if the first step proves successful, customers will have some offers from tiktockers. 

The target audience for the new brand will be Generation Z, 20-something shoppers who spend much time on social media. According to Christine Scott, president of brand development at Abercrombie & Fitch, the D'Amelio sisters "authentically reflect the mindset of our teenage customers both online and in real life."

The clothing and accessory lines of the new brand will appear in Hollister stores around the world starting May 20, and they will also be available on the official Social Tourist website. Prices for goods of the new brand have not been disclosed yet. 

More about shopping malls in the USA



YESTERDAY, China:
Located in the SKP shopping centre in Beijing’s Central Business District.
DAY BEFORE YESTERDAY, France:
The brand is set to open a flagship store in the Parisian district of Le Marais.
May 24, 2024, USA:
Stüssy is preparing to launch the new archive store in Brooklyn, New York, for one month.
May 23, 2024:
Located on Broadwick Street in Soho, London.
May 22, 2024, USA:
Luxury fashion house Balenciaga inaugurated its first standalone store in Chicago, Illinois.
May 21, 2024, France:
Some fashion brands are opting to hold their showroom presentations in Milan this season due to logistical challenges posed by the Olympics.
Friend
and Follow
Westfield Garden State Plaza GLA:2 118 718 SF
ADDRESS: 1 Garden State Plaza, Paramus, NJ 07652
Greenwood Park Mall GLA:1 164 000 SF
ADDRESS: 1251 US Highway 31 N, Greenwood, IN 46142-4514
USA . Greenwood
Greenwood Park Mall
Hillcrest GLA:585 758 SF
ADDRESS: 9350 Yonge St, Richmond Hill, ON L4C 5G2
Canada . Richmond
Hillcrest
Designer Outlet Provence GLA:269 098 SF
ADDRESS: Mas de la Peronne, Miramas, France
France . Miramas
Designer Outlet Provence


Edit text

Dear visitor!
If You wish to add appropriate information to this description, please make changes in the text below and they will take effect after being verified by Malls.com administrator.

SAVE CHANGES
ADD PHOTO

Dear visitor!
If you desire to add more photos to this description, please upload them and they will appear on the page after being verified by Malls.com administrator.

CHOOSE PHOTOS
SAVE CHANGES
Sign in Malls.com
Sign in please, if you already have an account

Registration



Error filling
Error filling
Error filling
Error filling
Thank you!
You will receive e-mail with registration data shortly. In email you'll find link, confirm your account by clicking on it, please.

Malls.com Team
Thank you for message!
In the near future you will be contacted the manager
for further details.

Malls.com Team
Good mall, bro!
In the near future you will be contacted the manager
for further details.

Malls.com Team
We are dissatisfied with you :-(
In the near future you will be contacted the manager
for further details.

Malls.com Team

Write to us