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Apple is testing a new concept of express stores



The new retail store layout is expected to be very convenient for quickly and safely receiving online orders.
Apple Store Express

The first simplified version of Apple Store, which the company dubbed "Express," has earned in Burlingame, California. The company has partitioned the store into a wall with several windows. In the bank, visitors can pick up items previously ordered at the online store or purchase any of the accessories. It does not require an appointment in advance, as it happens today in some regular Apple Stores (although you will still need it if you need technical support). Entry is permitted only on the basis that there will be only one customer in front of one window.

If the concept is successful, Apple may start opening similar "Express" in other cities. And it will no longer be a blocked Apple Store, but independent shops, decorated in a typical "company manner," using unusual materials. But so far, the plans for further development of "Express" are unknown. Apple representatives abstained from any comments.

To date, most of the Apple Stores in the U.S. have already reopened its doors to visitors.  But in some of them, a visit is possible only by appointment. The appearance of the new format will significantly simplify the lives of buyers who have purchased goods online.

More about shopping malls in the USA



YESTERDAY:
McDonald's Japan has been raising prices on about 60% of its products since September 30.
Sep 22, 2022, France:
Palm Angels expands its geography and enters the French market with the opening of a store in Paris.
Sep 20, 2022:
The new retail space will appear in the trendy Garosu-gil neighborhood of Seoul.
Sep 19, 2022, Sweden:
The official opening of the flagship store at Drottninggatan 53 is scheduled for September 30, 2022.
Sep 16, 2022, South Korea:
The store will be located at Lotte World Mall in Seoul's Jamsil district.
Sep 15, 2022, USA:
Pontegadea is negotiating the purchase of distribution centers in Wisconsin and Pennsylvania.
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