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American Dream Mall Mega Project was Opened



The total area of the mall is about 2 million square meters, more than half of which will be occupied by entertainment operators.
American Dream Mega Mall

At the end of last week in New Jersey, there was a long-awaited opening of the shopping and entertainment center American Dream, one of the most expensive development projects in retail real estate in recent years. Construction of the mall was first announced in 2003 but was suspended several times, and control over the project was transferred to the new owners.

The total area of the mall is about 2 million square meters. According to the concept, 55% of the complex will be given for entertainment, while trade will take 45% of the space. Among the tenants will be both mass-market brands headed by H&M and Zara, as well as luxury brands - Hermes, Dolce & Gabbana, Tiffany & Co. 

American Dream Mega Mall Inside

As reported by CNBC, within the first phase of the mall, visitors were welcomed by the theme park Nickelodeon Universe and ice rink, shortly they will be joined by Legoland Discovery Centre. Until the end of the year in the composition of American Dream will open like a water park and snow tracks. About 450 shops are expected to open in the shopping gallery. The volume of investments in the project is estimated at $5 billion. 

It is expected that the full capacity of the mall will be reached by the second quarter of 2020 when the majority of tenants will open. It is predicted that the attendance of the complex will be up to 40 million people per year. On an opening day, 2500 people visited the mall. 

More about shopping malls in the USA



Oct 22, 2021, USA:
Cyber-sports arenas, basketball courts, and aquariums are replacing storefronts and retail spaces.
Oct 22, 2021, USA:
The video host will host a week of "live shopping" as part of its "YouTube Holiday Stream and Shop" event.
Oct 21, 2021, India:
Flagship stores at the mall include Diesel, Replay, Hugo Boss, Emporio Armani, and Paul Smith.
Oct 21, 2021, USA:
Camp continues to experiment with the format by opening new retail stores in the U.S.
Oct 18, 2021, USA:
More than 100 stores will open by the end of 2021, including a new experimental concept.
Oct 16, 2021, USA:
The center is scheduled to open in the first quarter of next 2021.
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