H&M announced the arrival of a new store in Covent Garden, Mercer’s Walk.
The brand will relocate from the current store on Long Acre to a historic 19th Century warehouse building in a new development by The Mercers’ Company. Situated in very close proximity to H&M’s current store on Long Acre, Mercer’s Walk can be found just off Langley Street – a stone’s throw away from Covent Garden tube station.
The new store will offer great quality fashion in 1652sqm of selling space, across 4 expansive floors. Customers can shop fashion forward collections on Ladieswear, Menswear and teenage range Divided, as well as sportswear, workwear, underwear and accessories, trend-led fashion and wardrobe essential high-quality basics.
In addition to showcasing quality garments, the store will also boast a separate entrance to the brand’s exciting Beauty range situated in a stunning space extending from the ground floor. From blushers and mascaras to premium skincare and makeup bag essentials the store will showcase the variety of the range, allowing customers to pamper themselves from head-to-toe with all the latest trends in both fashion and beauty.
Over the past six months, Shaftesbury Capital has secured agreements with 16 new retail brands for its Covent Garden complex.
The new London store is located on Earlham Street, while the NYC store can be found at 276 Lafayette Street.
The new London store is located on Earlham Street, while the NYC store can be found at 276 Lafayette Street.
Every physical expansion decision starts with the same question: where does the store go?
900 malls remain in the United States. The top 100 account for half the sector's value.
57 verified brand expansion signals. 25+ markets. Seven archetypes. One structural pattern.
Verified signals on brand expansion, store openings, and mall development. Free.
Free · No credit card · Unsubscribe any time
Billed annually · View full comparison · Payment via invoice or PayPal
