Retail Media Networks: Why Every Retailer Wants to Be the Next Google
[content template="meta-preview"]
Belgian fashion label Ann Demeulemeester is making waves with the introduction of two new retail spaces.
The new interiors have been crafted by Stefano Gallici, who has served as the brand’s creative director since 2023, and brought to life by architecture studio Storage Associati. The minimalist design plays with contrasting black and white elements, embodying Ann Demeulemeester’s signature style that seamlessly blends timeless sophistication with modern aesthetics. The use of black oak flooring and furniture, alongside zinc accents, sets a refined tone, complemented by inviting sofas and black linen curtains.
This retail concept marks a significant evolution for Ann Demeulemeester, coinciding with the brand’s presentation at Paris Fashion Week on September 28. The spaces are designed to provide a “richer and more immersive experience” for fashion enthusiasts. Since being acquired by Dreamers Factory—an Italian fashion group led by Claudio Antonioli—in 2020, the brand has aimed to redefine its market presence.
Ann Demeulemeester, a member of the renowned ‘Antwerp Six’, originally founded her label in 1985 but departed in 2014. Her legacy continues to influence contemporary fashion, and with this new retail initiative, the brand is poised to engage a new generation of customers while honoring its rich heritage.
Spanning over 13,300 sq. ft., the flagship Milan store is spread across two levels.
Retail media networks are reshaping global advertising.
The world’s biggest fast-food business and the K-pop phenomenon are joining up again – and it’s not just a meal,…
Japanese fashion brands have become global forces in the industry, each leaving an indelible mark.
A Bold New Take on the Future of Luxury Retail 📍 Emirates Palace, Abu Dhabi📅 January 27–29, 2026 If you’ve…
A raw, AI-generated IKEA ad concept showing the messy reality of everyday life just went viral—and it hits closer to…
