White House | Black Market is an American fashion store targeting women ages 25 and older. White House | Black Market is known for its sleek lines, and its focus on white, black, and other variants of the two colors. As of 2011, there are 351 boutique and 24 outlet stores throughout the United States, Puerto Rico, and United States Virgin Islands.As of today, there are over 440 stores.
In 1985, The White House, a tiny women's boutique exclusively offering white and ivory apparel and accessories opened its doors in Baltimore, Maryland. Continuing its monochromatic theme, the same owners opened Black Market in 1995. The concepts were combined in 1997, creating White House | Black Market stores. In September 2003, White House | Black Market became a subsidiary of Chico's FAS, Inc.