Find in the news:
BY COUNTRY

These Retailers Want You To Stop In For A Drink



Attracting consumers to physical stores has never been more challenging than it is in the digital age.
We’ve seen all kinds of innovative ideas from retailers in their quest to attract consumers to simply walk through the door for as long as there have been retail stores, but attracting consumers to physical stores has never been more challenging than it is in the digital age. The ease and convenience of point and click shopping will not be going away anytime soon, and today’s savvy shoppers always seem to know where they can find a better deal. So what’s a brick-and-mortar store to do? According to the USA Today, some of them have taken to inviting consumers in for a drink.   

Urban Outfitters is among the retailers that are at the forefront of this trend. The company’s Brooklyn location, which is known as Space Ninety 8, actually features two bars within the confines of the store. One of the bars is located on the roof of the store, while the other is situated near the men’s department on the third floor. Customers are free to walk around the store with a cocktail in their hand as well. Additional Urban Outfitters stores with bars are located in Austin and Los Angeles. 

Urban Outfitters Space Ninety 8

Other retailers have joined in the fun as well. There’s a Target store in Chicago that has a Starbucks located inside. Among the offerings are the iconic coffee chain’s ‘evenings’ menu, which features wine and beer selections. 

Barnes and Noble is taking the concept even a step further. The book chain is already a well-known advocate of having its stores outfitted with cafes, but it has some special plans in the pipeline. This fall, some stores will open that offer full sit-down restaurants that feature - you guessed it - a full complement of alcoholic selections on the menu. The company anticipates the food and beverage concept will make up a significant portion of those location’s sales - as well as increase foot traffic through the store in general.
 
Shingle store

Shinola, the accessories retailer best known for high-end wristwatches, is teaming up with a DC-based bar owner on a special drink concept that will debut at its store in the area next year. Bridget Russo, the company’s chief marketing officer, hits the nail on the head as to what’s driving the trend of cocktails plus shopping. 

"You have to give people a reason to come to the store other than just duplicating what they can buy online," she says. 

Related shopping malls and stores:

More about shopping malls in the USA



DAY BEFORE YESTERDAY, USA:
More than 100 stores will open by the end of 2021, including a new experimental concept.
Oct 16, 2021, USA:
The center is scheduled to open in the first quarter of next 2021.
Oct 16, 2021, USA:
The deal was one of the largest ever in the private apparel segment.
Oct 14, 2021, USA:
U.S. company Macerich is changing the rules for short-term rentals.
Oct 14, 2021, USA:
The White House issued a statement warning citizens about possible food supply disruptions.
Oct 13, 2021, France:
No deal of the century: Auchan rejected the purchase of Carrefour
Friend
and Follow
Forum Istanbul GLA:1 883 684 SF
ADDRESS: Kocatepe Mahallesi, Pasa Caddesi 34045 Bayrampasa
Turkey . Istanbul
Forum Istanbul
I Viali GLA:452 084 SF
ADDRESS: Via Dei Cacciatori 111 - 10042 Nichelino TO - Piemonte
Italy . Torino
I Viali
Optimum Outlet GLA:421 127 SF
ADDRESS: ve Eglence Merkezi | Istiklal Sokak No.2/B Yenisahra/Atasehir
Turkey . Istanbul
Optimum Outlet
212 Istanbul Power Outlet GLA:753 474 SF
ADDRESS: Mahmutbey Merkez Mah. Taşocağı Cad. No:5 Bağcılar  /  İstanbul
Turkey . Istanbul
212 Istanbul Power Outlet


Edit text

Dear visitor!
If You wish to add appropriate information to this description, please make changes in the text below and they will take effect after being verified by Malls.com administrator.

SAVE CHANGES
ADD PHOTO

Dear visitor!
If you desire to add more photos to this description, please upload them and they will appear on the page after being verified by Malls.com administrator.

CHOOSE PHOTOS
SAVE CHANGES
Sign in Malls.com
Sign in please, if you already have an account

Registration



Error filling
Error filling
Error filling
Error filling
Thank you!
You will receive e-mail with registration data shortly. In email you'll find link, confirm your account by clicking on it, please.

Malls.com Team
Thank you for message!
In the near future you will be contacted the manager
for further details.

Malls.com Team
Good mall, bro!
In the near future you will be contacted the manager
for further details.

Malls.com Team
We are dissatisfied with you :-(
In the near future you will be contacted the manager
for further details.

Malls.com Team

Write to us