Find in the news:
BY COUNTRY

The value of Amazon brand rose by a third to over $400 billion



Amazon has strengthened its position as the most valuable brand in the world, and TikTok managed to gain this rating for the first time in its history.
Brands rating

According to a recent BrandZ rating, which includes the 100 most valuable brands in the world, the value of the Amazon brand increased by 32 percent to $415.9 billion. Last year, its value increased by almost $100 billion, which is more than a third of the total cost of the brand. And one of the reasons why the Amazon brand value grew was the rapid development of e-commerce around the world caused by the coronavirus pandemic.

The second place is confidently occupied by Apple, whose brand is estimated at $352.2 billion, with annual growth of 14%. Third place went to Microsoft, whose brand value reached $326.5, thanks to an impressive 30% growth, which allowed it to bypass Google, now in fourth place with its $323.6 billion and 5% growth.

The main "loser" of the top ten was the brand Facebook, its value falling by 7% to $147.1 billion, resulting in its fall from 6th to 8th place. The main reason for the drop in value is several scandals, in which the brand has been involved recently.

Rating

But the value of Instagram brand, on the contrary, has increased by 47%. The brand is now estimated at $41.5 billion and occupies 29th place in the rating category. By the way, last year's edition of BrandZ showed an impressive 95% increase in the value of this brand.

This year, for the first time, the brand MasterCard managed to get into the top ten for the first time, which took 10th place (having pressed AT&T), is estimated at $108.1 billion, with an 18% growth.

Thanks to the success of an expanding product range and updated marketing strategy, Pepsi brand managed to return to the Top 100, taking the 99th place spot with an estimated $13.3 billion.

The main "loser" of the rating is Uber brand, which dropped down 32 lines by 35%. Now, this trademark is valued at $15.8 billion and is in the 85th position.

This year, the list includes four new brands, two of which are Chinese. The most notable newcomer was TikTok, which was valued at $16.8 billion, thanks to which it managed to get into 79th place.

More about shopping malls in the USA



DAY BEFORE YESTERDAY, USA:
American classic clothing brand Brooks Brothers with 200 years of history will be sold to a group of investors.
DAY BEFORE YESTERDAY, USA:
As early as August 20, AMC network plans to reopen the doors of more than 100 cinemas for viewers after quarantine.
Aug 12, 2020, United Kingdom:
Superdry's turnover fell by almost 25% and the company's management had to turn to banks for a multi-million dollar loan.
Aug 11, 2020, Japan:
The Japanese division of the company has decided to allow visitors not only to drink a cup of coffee but also to work with comfort.
Aug 11, 2020, USA:
McDonald's Corporation has initiated legal proceedings against the former head of the company, Steve Easterbrook.
Aug 10, 2020, Belgium:
A funny case took place in an IKEA hypermarket in Belgium, where the husband and wife pretended not to know each other.
Edit text

Dear visitor!
If You wish to add appropriate information to this description, please make changes in the text below and they will take effect after being verified by Malls.com administrator.

SAVE CHANGES
ADD PHOTO

Dear visitor!
If you desire to add more photos to this description, please upload them and they will appear on the page after being verified by Malls.com administrator.

CHOOSE PHOTOS
SAVE CHANGES
Sign in Malls.com
Sign in please, if you already have an account

Registration



Error filling
Error filling
Error filling
Error filling
Thank you!
You will receive e-mail with registration data shortly. In email you'll find link, confirm your account by clicking on it, please.

Malls.com Team
Thank you for message!
In the near future you will be contacted the manager
for further details.

Malls.com Team
Good mall, bro!
In the near future you will be contacted the manager
for further details.

Malls.com Team
We are dissatisfied with you :-(
In the near future you will be contacted the manager
for further details.

Malls.com Team

Write to us