We want to make people look good and feel good, we want you to feel sexy and have fun doing it.
Rihanna's Savage X Fenty brand has revealed the location of its new store in Detroit. It will open in 2023 on Woodward Ave in Downtown, the consulting firm Bedrock Detroit, which accompanied the lease deal, has been told.
For Savage X Fenty, the upcoming opening in Detroit is part of a planned retail expansion. The brand will also mark new store locations in New York City, Chicago, Long Island, Atlanta, St. Louis and Newark, Delaware.
"We want to make people look good and feel good, we want you to feel sexy and have fun doing it." commented Rihanna.
The new Savage X Fenty Detroit store will feature full womenswear collections as well as underwear, sleepwear, loungewear, bras and more ranging from XS-4X/XS-XXXXL.
Earlier in early 2022, Rihanna opened her first Savage X Fenty store in Las Vegas, followed by openings in Los Angeles, Houston, Philadelphia and Washington, DC.
Rihanna's Savage X Fenty
- Savage X Fenty is a lingerie brand founded by Rihanna in 2018. The brand emphasizes fearlessness, confidence, and inclusivity and is designed for all genders, sizes, and backgrounds.
- Savage X Fenty was named one of Fast Company's "10 most innovative style companies of 2020" and as of 2021, the brand is valued at $1 billion and has over 4.5 million followers across social media platforms.
- Earlier this year, the brand raised $125 million in financing and began rapid growth of its retail network in top locations across the United States.
The first Savage X Fenty stores are:
3200 S Las Vegas BLVD Suite 1425
Houston Galleria, Houston, TX, 5135 W. Alabama #7295
6000 Sepulveda Blvd #1371
160 N Gulph Road #1305
1100 Hayes Street Q06A