Find in the news:
BY COUNTRY

Pop-Up Concept Continues To Grow



A number of innovative concepts have sprung up of late, and there are even more in the pipeline waiting for the right opportunity.
The concept of pop-up storefronts and dining destinations has been around for some time, but enterprising entrepreneurs continue to take it to a whole other level. According to Providence Journal, a number of innovative concepts have sprung up of late, and there are even more in the pipeline just waiting for the right opportunity to come to life. 

Some form of pop-up stores has always been around. Specialty stores that focus on the Halloween or Christmas holidays for example, or even niche stores and eateries that make their appearances during local festivals or events. According to Bryant University’s Glenn Sulmasy, the concept really began to take off around the time of the recession in 2008. A perfect storm emerged of landlords and property managers looking to fill scores of empty storefronts, which meshed with the demand from small business owners for low-cost ways to ply their wares. 

Pantone Universe Colorwear

Jeremy Baras, CEO of Chicago-based consultancy firm PopUp Republic, estimates that there are anywhere from 3,000 to 4,000 pop-ups operating at any given time across the U.S.  

"It's about unique and innovative concepts that can create exclusivity and drive traffic and attention,” he explains.    

The motivations of the pop-up proprietors themselves vary. Some are hoping to establish themselves into a brand that can support an ongoing presence, while others are content to live the pop-up lifestyle and thrive in that environment. 

One concept that hopes for expansion by first proving its viability is Berkeley, CA-based Calico Cafe Pop-Up Shop. The cafe is not only a place where customers can enjoy the treats and beverages offered, but also specializes in cat-related merchandise and provides the opportunity for cat adoptions. 

"Doing this allows me to gauge the interest in my area while also getting my name out there," explains owner Lisa Tsubouchi. 

Another concept is completely content with its current incarnation as a pop-up, and has no plans to settle down. New York-based PlaceInvaders provides intimate dinners in unique homes across the country, and has hosted meals in several select markets since launching in 2014. 

PlaceInvaders

“Our end game isn't a single, standalone location. We started the company because we wanted to be travelling, living in new cities and meeting new people," according to co-founder Katie Smith-Adair. 

Cities across the U.S. are catching on to the trend as well, and even streamlining processes to become more pop-up friendly. 

"Cities really want this type of activity, so they're going to figure out ways they can support that growth," says Emily Robbins, of the National League of Cities. 

More about shopping malls in the USA



DAY BEFORE YESTERDAY, USA:
Louis Vuitton opens dog-friendly 'Dog LVERS' pop-up in NYC's Soho.
Oct 31, 2024, USA:
Designed to capture Atlanta’s artistic spirit and Southern landscape.
Oct 30, 2024:
Two years after controversial split, Adidas and Ye reach mutual conclusion.
Oct 29, 2024, USA:
Expanding footprint in North America with two new locations.
Oct 28, 2024, India:
Foot Locker has launched its first store in India, setting up shop in the Nexus Select City Walk mall in New Delhi.
Oct 25, 2024, China:
Modern design inspired by Shenzhen’s spirit.
Friend
and Follow
Ontario Mills GLA:1 473 000 SF
ADDRESS: 1 Mills Cir, Ontario, CA 91764-5207
USA . Ontario
Ontario Mills
FAN Mallorca Shopping GLA:592 015 SF
ADDRESS: C/ Cardenal Rossel, S/N. 07007 Palma de Mallorca
Spain . Palma
FAN Mallorca Shopping
Optimum Outlet GLA:421 127 SF
ADDRESS: ve Eglence Merkezi | Istiklal Sokak No.2/B Yenisahra/Atasehir
Turkey . Istanbul
Optimum Outlet
Westfield Garden State Plaza GLA:2 118 718 SF
ADDRESS: 1 Garden State Plaza, Paramus, NJ 07652


Edit text

Dear visitor!
If You wish to add appropriate information to this description, please make changes in the text below and they will take effect after being verified by Malls.com administrator.

SAVE CHANGES
ADD PHOTO

Dear visitor!
If you desire to add more photos to this description, please upload them and they will appear on the page after being verified by Malls.com administrator.

CHOOSE PHOTOS
SAVE CHANGES
Sign in Malls.com
Sign in please, if you already have an account

Registration



Error filling
Error filling
Error filling
Error filling
Thank you!
You will receive e-mail with registration data shortly. In email you'll find link, confirm your account by clicking on it, please.

Malls.com Team
Thank you for message!
In the near future you will be contacted the manager
for further details.

Malls.com Team
Good mall, bro!
In the near future you will be contacted the manager
for further details.

Malls.com Team
We are dissatisfied with you :-(
In the near future you will be contacted the manager
for further details.

Malls.com Team

Write to us