Find in the news:
BY COUNTRY

Nordstrom Prioritizing Convenience For Shoppers



Nordstrom has announced that it has expanded its Reserve Online & Try In Store service.
The world of retail is constantly changing, but many of the questions that retail executives have to remain the same. Here’s one that’s constantly at the top of the mind: How can we best resonate with today’s consumers? One word consistently works its way into the answer in today’s day and age, and that word is convenience. There’s plenty of ways for retailers to step up their game in that regard. Here’s a new tool that one of the top retailers has been slowly rolling out, and the company is about to increase its efforts even further. 

As Forbes shares, Nordstrom has announced that it has expanded its Reserve Online & Try In Store service. The program was initially given a test run in six stores, but it’s about to be rolled out to nearly 40 stores across the country. The service allows shoppers to pick out items online, and then be able to try them on at their nearest Nordstrom store. Reserve Online & Try In Store is an innovative way to combine the convenience of online shopping with a streamlined and personalized in-store experience. 

Nordstrom

Shea Jensen, senior VP of customer experience at Nordstrom, offered up some thoughts on the new service. 

"We're thrilled to expand our Reserve Online & Try In Store to provide a better experience for customers shopping – whether that's online, in-store or a combination of both," she said in a release announcing the program’s expansion. "Many of our customers like to feel and try before they purchase them and we're excited to offer them a more convenient way to do so."

Jensen provided some additional insight in an interview with Forbes, and she notes that the pilot program proved to be an invaluable experience for the company. 

“We gained many learnings. One of their favorite things is that this is something that occurred in a timeframe that worked for them… We know there are more and more choices and demands on their time and we are looking to make sure we offer a myriad of services to meet their needs,” she said. 

Beyond the convenience factor for shoppers, the new service allows Nordstrom to make headway on the data collection front without being intrusive for shoppers. 

“I think data offers us a significant capability to provide personalization, which we’ve traditionally been known for as a business, in a much broader scaled way,” Jensen added. “It will allow us to deliver personalized services, focused once again on however the customer wants to shop with us.”
    
This sounds like a win-win for both Nordstrom and its loyal shoppers. Other retailers should sit up and take note, as this could become a convenience that today’s customers come to expect before too long. 

Related shopping malls and stores:

More about shopping malls in the USA



May 12, 2022, Malaysia:
The complex is home to more than 200 tenants selling authentic local goods.
Apr 29, 2022, Europe, Europe:
The store sells streetwear created in collaboration with designers such as Soho Grit, Alma de Ace, BAPE, Herschel, and Staple.
Apr 28, 2022, USA:
Nike and RTFKT have announced a new collection of Nike Dunk Genesis Cryptokicks sneakers.
Apr 27, 2022, USA:
Meta Store has the intention of demonstrating the possibilities of virtual reality devices, as well as dispelling the mystery around the concept of the math universe.
Apr 22, 2022, Brazil:
BR Malls Participacoes and Aliance Sonae Shopping Centers may merge to form Brazil's largest mall operator.
Apr 22, 2022, United Kingdom:
The online retailer began selling cosmetics from luxury and indie brands.
Friend
and Follow
Cabot Circus GLA:990 280 SF
ADDRESS: Glass House, Bristol BS1 3BX
United Kingdom . Bristol
Cabot Circus
Viaport Outlet GLA:748 092 SF
ADDRESS: Yenisehir Mah. Dedepasa Cad. No:19 Via Port - Pendik
Turkey . Istanbul
Viaport Outlet
Westfield World Trade Center GLA:365 000 SF
ADDRESS: World Trade Center, Manhattan, NY 10007
Central Children's Store GLA:370 192 SF
ADDRESS: Teatralnyi proezd, 5
Russia . Moscow region
Central Children's Store


Edit text

Dear visitor!
If You wish to add appropriate information to this description, please make changes in the text below and they will take effect after being verified by Malls.com administrator.

SAVE CHANGES
ADD PHOTO

Dear visitor!
If you desire to add more photos to this description, please upload them and they will appear on the page after being verified by Malls.com administrator.

CHOOSE PHOTOS
SAVE CHANGES
Sign in Malls.com
Sign in please, if you already have an account

Registration



Error filling
Error filling
Error filling
Error filling
Thank you!
You will receive e-mail with registration data shortly. In email you'll find link, confirm your account by clicking on it, please.

Malls.com Team
Thank you for message!
In the near future you will be contacted the manager
for further details.

Malls.com Team
Good mall, bro!
In the near future you will be contacted the manager
for further details.

Malls.com Team
We are dissatisfied with you :-(
In the near future you will be contacted the manager
for further details.

Malls.com Team

Write to us