Find in the news:
BY COUNTRY

Nike opens its store of the future with a new concept



Nike has announced the opening of the first concept store of its kind in China in the new Nike Rise format.
Nike Rise

Nike has announced the opening of its first concept store in China in the new Nike Rise format. Guangzhou's "pulse of sport in the big city" shopping space reflects the brand's commitment to accelerating digital transformation. 

The focus of the new retail concept is on consumers who are offered a journey that unites them with sport, the local community, and each other. Nike Rise features new services introduced at the House of Innovation in New York City. 

"Building on the history of serving our customers in China with new and innovative store concepts, we are pleased to introduce the Nike Rise concept in Guangzhou, a city that truly loves and enjoys sports," commented Cathy Sparks, Vice President of Sales and Services, Nike. 

Nike Rise

Members of the Guangzhou Nike community have the opportunity to participate in weekly sporting events such as football and basketball games, as well as access seminars and activities in the store. Events are organized with the participation of well-known athletes, experts, and influential people from the Nike world. 

"Whether participants connect through the Nike app or join a retail store, we invite them to travel with digital opportunities at Nike Rise," added Sparks

Nike

Among the services, Nike offers customers in the new retail space: 
  • Nike Experience, which is transforming the city into a digital platform with the ability to connect to numerous sporting events.
  • Nike By You is a platform that allows customers to personalize their purchases, inspired by the city's sports culture and new design elements that are unique to the town.
  • Nike Fit is a foot-scanning technology that allows you to find the best fit in shoes of any style.
The company noted that following the unique store in Guangzhou, the Nike Rise concept would be introduced to other markets as early as 2021, which will allow the brand to accelerate digital transformations in the global market. 

More about shopping malls in China



YESTERDAY, USA:
The cafe, decorated in the legendary American jewelry brand packages' brand blue style, will start working in December.
YESTERDAY, Belgium:
The European Parliament will consider amendments that would prohibit vegan producers from using the words "meat," "burger," "sausage," and others.
DAY BEFORE YESTERDAY, China:
Alibaba will invest $3.6 billion in Sun Art hypermarket chain and increase its share to 72%.
DAY BEFORE YESTERDAY, France:
The weakening of quarantine measures has pushed buyers to spend more on luxury goods, a particularly strong Asian region trend.
DAY BEFORE YESTERDAY, Germany:
A European online retailer invests in technology to select the most accurate clothing size when buying online.
Oct 16, 2020, USA:
With augmented reality tools, customers will see a 3D pumpkin and decorate it at their discretion.
Friend
and Follow
AEON MALL Okinawa Rycom GLA:839 585 SF
ADDRESS: 901-2300 Tochi-kukaku seirichinai Awase, Kitanakagusuku Village, Nakagami District, Okinawa
Japan . Ginowan
AEON MALL Okinawa Rycom
Arkadia GLA:1 184 030 SF
ADDRESS: Aleja Jana Pawla II 82, 00-175
Poland . Warsaw
Arkadia
Jardim Pamplona GLA:118 403 SF
ADDRESS: R. Pamplona, 1704 - Jardins São Paulo
Brazil . Sao Paulo
Jardim Pamplona
Queens Place GLA:440 000 SF
ADDRESS: 88-01 Queens Boulevard Elmhurst, NY 11373
USA . New York
Queens Place


Edit text

Dear visitor!
If You wish to add appropriate information to this description, please make changes in the text below and they will take effect after being verified by Malls.com administrator.

SAVE CHANGES
ADD PHOTO

Dear visitor!
If you desire to add more photos to this description, please upload them and they will appear on the page after being verified by Malls.com administrator.

CHOOSE PHOTOS
SAVE CHANGES
Sign in Malls.com
Sign in please, if you already have an account

Registration



Error filling
Error filling
Error filling
Error filling
Thank you!
You will receive e-mail with registration data shortly. In email you'll find link, confirm your account by clicking on it, please.

Malls.com Team
Thank you for message!
In the near future you will be contacted the manager
for further details.

Malls.com Team
Good mall, bro!
In the near future you will be contacted the manager
for further details.

Malls.com Team
We are dissatisfied with you :-(
In the near future you will be contacted the manager
for further details.

Malls.com Team

Write to us