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Marks & Spencer reveals new shopping habits



The British retailer said that the demand for home clothing, sleepwear and bras has increased, but office suits have become less in demand.
Marks and Spencer

Most of the Marks & Spencer home apparel and goods stores in the U.S. have been closed since March 23 due to quarantine, but the retailer's online business has continued to grow. Assessing in its annual report how quarantine has affected the shift in customer priorities, Marks & Spencer notes that consumer habits have changed dramatically since last year. 

Suits for the office, as well as ties and similar items of clothing, have almost ceased to sell. But the purchase of sleepwear, as well as home wear, including such comforting items of clothing as sports pants, sweatshirts, and leggings, has increased dramatically since the introduction of quarantine. People spend a lot of time at home and want to feel as comfortable as possible. 

This includes a 60% increase in online sales of bras and a 125% increase in pajamas. Categories such as children's shoes, whose sales have increased by 98%, bedding - whose sales have increased by 150%, and towels - by 185% also showed growth.


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YESTERDAY, USA:
Adidas and AllBird have announced a partnership aimed at creating new environmentally friendly technologies.
DAY BEFORE YESTERDAY, France:
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DAY BEFORE YESTERDAY, USA:
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May 26, 2020, Italy:
Due to the sharp decline in interest in fashion in the midst of the pandemic, the company is abandoning the traditional calendar of shows and moving to an off-season schedule.
May 26, 2020, Germany:
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May 25, 2020, United Kingdom:
Due to the coronavirus pandemic, more and more customers are adopting the habits of the younger generation and do not want to constantly change their wardrobe.
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