Find in the news:
BY COUNTRY

J.Crew invites a former Supreme designer to help



Brandon Babenzien, known for his experiments in street style, will become the creative director of J.Crew.
J.Crew invites a former Supreme designer to help

The J.Crew brand offers customers a variety of traditional, preppy, elegant, and classic clothing. However, fans of the brand, which is currently experiencing significant difficulties, may very soon see an update in the style of clothes offered by J.Crew.

The company announced that Brandon Babenzien had been appointed as the brand's creative director, who will focus on updating the style of J.Crew menswear. Babenzien is co-owner of New York-based menswear brand Noah and is best known in the fashion world for previously serving as design director for Supreme streetwear brand,  known for its style rooted in the skateboarding subculture. 

The J.Crew brand is currently on the brink of survival, with the company even filing for bankruptcy in May 2020 after a long period of financial difficulties. In September 2020, the company was able to emerge from bankruptcy proceedings with a significant reorganization. The brand's main problems are a slow response to changes in customer behavior and reliance on classic collections, while customers are massively switching to street styles in clothing. The company's management has also been criticized for failing to reorient itself to accommodate shoppers' shift to the online sphere and offer them more modern shopping models.

The new appointment help company to intend the completely new direction of J.Crew's design development, push the brand to go beyond its usual framework. Also, it helps the brand "shake things up" and regain the favor of customers. Most likely, we are talking about the survival of the brand. We can expect that Babenzien, known for his success in street and youth fashion, will completely change the brand's face and offer the fans something completely new and modern. The first J.Crew menswear collection, created by a new creative director, will appear in stores in the second half of 2022. 

Photo credit: depositphotos.com.

More about shopping malls in the USA



TODAY, USA:
Sales of major brands continue to grow, despite the difficult economic situation.
TODAY, India:
The retail space is located in the Dhan Mill complex.
YESTERDAY, United Kingdom:
The pop-up store will be open until June 5, 2023.
YESTERDAY, China:
The more than 13,000-square-foot outlet will close due to the expiration of its lease.
DAY BEFORE YESTERDAY, USA:
American fashion brand announced its decision to close its San Francisco store on Market Street.
DAY BEFORE YESTERDAY, USA:
Genesco has decided to increase the number of closures to restructure the Journeys retail chain's business.
Friend
and Follow
Adigeo GLA:452 084 SF
ADDRESS: Verona city center
Italy . Verona
Adigeo
Mall of Georgia GLA:1 786 000 SF
ADDRESS: 3333 Buford Dr, Buford, GA 30519-4913
USA . Buford
Mall of Georgia
Olympia Einkaufszentrum GLA:602 779 SF
ADDRESS: Hanauer Straße 68, 80993
Germany . Munich
Olympia Einkaufszentrum
Charlotte Premium Outlets GLA:400 000 SF
ADDRESS: 5404 New Fashion Way Suite 100, Charlotte, NC 28278
USA . Charlotte
Charlotte Premium Outlets


Edit text

Dear visitor!
If You wish to add appropriate information to this description, please make changes in the text below and they will take effect after being verified by Malls.com administrator.

SAVE CHANGES
ADD PHOTO

Dear visitor!
If you desire to add more photos to this description, please upload them and they will appear on the page after being verified by Malls.com administrator.

CHOOSE PHOTOS
SAVE CHANGES
Sign in Malls.com
Sign in please, if you already have an account

Registration



Error filling
Error filling
Error filling
Error filling
Thank you!
You will receive e-mail with registration data shortly. In email you'll find link, confirm your account by clicking on it, please.

Malls.com Team
Thank you for message!
In the near future you will be contacted the manager
for further details.

Malls.com Team
Good mall, bro!
In the near future you will be contacted the manager
for further details.

Malls.com Team
We are dissatisfied with you :-(
In the near future you will be contacted the manager
for further details.

Malls.com Team

Write to us