Find in the news:
BY COUNTRY

H&M Tests Out Clothing Rental Service



A Swedish fashion retailer is testing a new service in its flagship store in Stockholm.
Swedish fashion retailer H&M

Swedish giant H&M is one of the last among the most significant international fashion retailers to enter the clothing rental market, which is already estimated at $1 billion. The company is testing the new service in its flagship store in Stockholm, offering to rent items from different collections for customers of its loyalty program. The initiative is aimed at responsible consumption and addressing global environmental issues. 

The rent currently costs 350 kroons per item per week, which is equivalent to approximately 2,400 roubles. The client can rent no more than three articles at a time. A total of about 50 items from the extraordinary collection of more environmentally friendly materials "Conscious Exclusive 2012-2019" are available for customers to choose from. Rental service operates in a separate room on the territory of the store; the rental price includes the services of an individual stylist. 

"We like to offer our customers something additional, and we also want our customers to look at fashion differently, trying to bring about changes in the industry," commented in H&M. 

At the same time, the flagship store is piloting a project to repair clothes accepted by regular customers. The company plans to test the new service in Stockholm within three months. After that, H&M can scale up the project and launch the service in other stores, including those outside the home market. 

Earlier, several major fashion retailers, including Banana Republic and Urban Outfitters, launched the service in the U.S. The initiatives are being implemented under pressure from non-profit organizations, which note the negative impact of the fashion industry on the environment. 

According to UN estimates, up to 10% of all greenhouse gases are emitted into the atmosphere at various stages of clothing production. At the same time, the industry consumes more energy than all international flights and water transportation combined. In recent years, the fashion industry has been heavily criticized for excessive water consumption and pollution of the planet, as well as for poor working conditions in developing countries. H&M, like many other "big" companies, is gradually moving towards a "green" business model and plans to fully offset greenhouse gas emissions from its production by 2040.

More about shopping malls in Sweden



TODAY, USA:
The store is located in the Pearl District in Portland, Oregon.
YESTERDAY, Italy:
The official opening will take place on December 16.
DAY BEFORE YESTERDAY, Singapore:
Gucci Beauty has made the new flagship as technologically advanced as possible.
Dec 6, 2022:
Fawaz Alhokair Group has announced plans to launch its own e-marketplace in the first half of 2023.
Dec 5, 2022, Spain:
The retail space is located on Don Juan de Austria street in downtown.
Dec 5, 2022, USA:
The renovation will create an incredibly special harbor experience.
Friend
and Follow
FAN Mallorca Shopping GLA:592 015 SF
ADDRESS: C/ Cardenal Rossel, S/N. 07007 Palma de Mallorca
Spain . Palma
FAN Mallorca Shopping
Silesia City Centre GLA:699 654 SF
ADDRESS: Chorzowska 107
Poland . Katowice
Silesia City Centre
Central Children's Store GLA:370 192 SF
ADDRESS: Teatralnyi proezd, 5
Russia . Moscow region
Central Children's Store
Charlotte Premium Outlets GLA:400 000 SF
ADDRESS: 5404 New Fashion Way Suite 100, Charlotte, NC 28278
USA . Charlotte
Charlotte Premium Outlets


Edit text

Dear visitor!
If You wish to add appropriate information to this description, please make changes in the text below and they will take effect after being verified by Malls.com administrator.

SAVE CHANGES
ADD PHOTO

Dear visitor!
If you desire to add more photos to this description, please upload them and they will appear on the page after being verified by Malls.com administrator.

CHOOSE PHOTOS
SAVE CHANGES
Sign in Malls.com
Sign in please, if you already have an account

Registration



Error filling
Error filling
Error filling
Error filling
Thank you!
You will receive e-mail with registration data shortly. In email you'll find link, confirm your account by clicking on it, please.

Malls.com Team
Thank you for message!
In the near future you will be contacted the manager
for further details.

Malls.com Team
Good mall, bro!
In the near future you will be contacted the manager
for further details.

Malls.com Team
We are dissatisfied with you :-(
In the near future you will be contacted the manager
for further details.

Malls.com Team

Write to us