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Foot traffic in U.S. malls decreased significantly



With rapid changes in the preferences of consumers, retailing remains a complicated business. From 2010 through 2013, Fidelity Investments noted that shopping in malls has decreased considerably due to varying conditions.

With rapid changes in the preferences of consumers, retailing remains a complicated business.  From 2010 through 2013, Fidelity Investments noted that shopping in malls has decreased considerably due to varying conditions.  

Not only does weather impact trips out to the local retailer, but with the steady increase in the use of devices, online shopping has become the preferred method of many.  A majority of online retailers offer incentives such as free and expedited shipping, easy returns, online discount codes, and price comparisons making them a more pleasing method when compared to time consuming trips to various retail establishments.

Despite this growing shift, Fidelity sites that a few remaining industries continue to serve the public well through retail shops. Those stores offering customers a live look at housewares, in store discounts for buying in bulk, advice and products promoting a healthy lifestyle, budget friendly dollar stores, and fast food chains are among those surviving this transition.

U.S. foot traffic 2010-2013



More about shopping malls in the USA



Nov 13, 2019, USA:
Starbucks Reserve Roastery Chicago will cover an impressive area of 35,000 square feet.
Nov 12, 2019, Spain:
Three operators were signed for an ambitious €800m project intu Costa del Sol in the south of Spain.
Nov 8, 2019, USA:
Art Peck resigns as CEO of Gap Inc., closing another chapter in the complicated history of the once-legendary retailer.
Oct 31, 2019, USA:
Fashionable search platform Lyst has published a rating of the most popular fashion brands in the world market in the third quarter of 2019.
Oct 28, 2019, USA:
The total area of the mall is about 2 million square meters, more than half of which will be occupied by entertainment operators.
Oct 28, 2019, France:
Candidates for prestigious awards include Intu Costa del Sol (Spain), Central Phuket (Thailand) and FICO Eataly World (Italy).
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