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Dior unveils new Co-Ed store, elevating luxury on London's Sloane street

French luxury retailer Dior is preparing to open its new store on Sloane Street.
French luxury retailer Dior is preparing to open its new store in London. The shopping space will appear on Sloane Street. The official opening of the Co-Ed store is scheduled for July 5.


Dior has had strong ties with London since the first store opened on Conduit Street in 1954. The new mono store will be in a prestigious location, in the Royal Borough of Kensington and Chelsea. The store will feature men's and women's clothing and jewelry collections. The bright exterior of the new Co-Ed store is decorated in the corporate style of Dior with the use of flags with the fashion house logo.

Three-story store interiors are distinguished by a light palette using cream, tan, and blue colors. Maria Grazia Chiuri's shoes and accessories occupy the first floor. On the second floor women women clothes seasonal collections are presented. And on the lower shopping level are Kim Jones men's lines.

Dior Co-Ed is a concept introduced by the luxury fashion brand Dior, which represents a modern and inclusive approach to fashion. The term "Co-Ed" signifies the combination of both genders, reflecting the brand's commitment to blurring traditional boundaries.

Dior Co-Ed offers a range of clothing, accessories, and footwear. The collection features a harmonious blend of masculine and feminine elements, creating a unique and versatile aesthetic. By embracing the Co-Ed concept, Dior aims to challenge societal norms and redefine notions of style. The brand encourages individuals to express themselves freely through fashion, promoting a sense of individuality and self-confidence.

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