Find in the news:
BY COUNTRY

Coca-Cola opens its first apparel store in Europe



The store sells streetwear created in collaboration with designers such as Soho Grit, Alma de Ace, BAPE, Herschel, and Staple.
Coca-Cola opens its first apparel store in Europe

The Coca-Cola Company has opened a flagship store in London's Covent Garden district, offering its customers a collection of premium clothing and accessories under the Coke brand.

The retail store is part of the "Real Magic" campaign, launched in the fall of 2021, aiming to offer consumers a unique experience both online and in person. CEO James Quincy says the company is committed to creating "a best-in-class, consumer-driven marketing experience." 

Our retail locations, and specifically the new store in London, allow us to deliver a unique Coca-Cola experience to our consumers through embracing unique perspectives, moments, and, most importantly, experiences, the company said. 

Coca-Cola has been investing in direct-to-consumer sales for many years, but for the first time outside of the online environment. After a similar format proved successful in the United States, a retail store was opened in London. Coca-Cola acknowledges that the future is digital platforms that are successful with consumers, but physical retail plays a key role in its innovation strategy. 

Coca-Cola store in Europe

The store sells premium streetwear created with designers such as Soho Grit, Alma de Ace, BAPE, Herschel, and Staple. There are also many graphics and prints reminiscent of Coke's past throughout the store. In addition, the company offers its customers the option of personalizing their items. The store's assortment is tailored to meet the needs and interests of Millennials and Gen Z consumers. Besides Coca-Cola, the store also offers non-alcoholic cocktails and traditional drinks. 

Coca-Cola's first store in Europe represents a unique product on the market, which meets the needs of fans of the brand to purchase exclusive products and merchandise. "This store allows us to bring all these interesting products together and make them part of the exciting Coke experience," reported the company, reporting that the launch of the retail space has caused quite a stir among Londoners. 

More about shopping malls in Europe



YESTERDAY, USA:
The 6,000-square-foot outlet is the brand's first full-size store in years.
YESTERDAY, USA:
McDonald's is going to roll out the new practice to its 13,460 restaurants in the United States.
DAY BEFORE YESTERDAY, USA:
The launch of the new set is the first McDonald's McNugget Buddy in more than 25 years.
DAY BEFORE YESTERDAY, Italy:
Primark will open in Turin, Livorno, Cosenza and Salerno.
Nov 29, 2023, Italy:
The interior of the bar reflects Milan's iconic symbols and modern elements.
Nov 29, 2023, USA:
Friend
and Follow
Optimum Outlet GLA:421 127 SF
ADDRESS: ve Eglence Merkezi | Istiklal Sokak No.2/B Yenisahra/Atasehir
Turkey . Istanbul
Optimum Outlet
FAN Mallorca Shopping GLA:592 015 SF
ADDRESS: C/ Cardenal Rossel, S/N. 07007 Palma de Mallorca
Spain . Palma
FAN Mallorca Shopping
Mall of Qatar GLA:1 743 753 SF
Qatar . Doha
Mall of Qatar
Designer Outlet Provence GLA:269 098 SF
ADDRESS: Mas de la Peronne, Miramas, France
France . Miramas
Designer Outlet Provence


Edit text

Dear visitor!
If You wish to add appropriate information to this description, please make changes in the text below and they will take effect after being verified by Malls.com administrator.

SAVE CHANGES
ADD PHOTO

Dear visitor!
If you desire to add more photos to this description, please upload them and they will appear on the page after being verified by Malls.com administrator.

CHOOSE PHOTOS
SAVE CHANGES
Sign in Malls.com
Sign in please, if you already have an account

Registration



Error filling
Error filling
Error filling
Error filling
Thank you!
You will receive e-mail with registration data shortly. In email you'll find link, confirm your account by clicking on it, please.

Malls.com Team
Thank you for message!
In the near future you will be contacted the manager
for further details.

Malls.com Team
Good mall, bro!
In the near future you will be contacted the manager
for further details.

Malls.com Team
We are dissatisfied with you :-(
In the near future you will be contacted the manager
for further details.

Malls.com Team

Write to us