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Amazon to open its first 4-star store outside the U.S.



The retail space will only feature products that have received at least four stars from customers in the online store.
Amazon logotype in the mall - Depositphotos

Amazon is expanding its presence in the physical retail market in the U.K. The first non-product store from the online giant will open soon and will be located in the Bluewater shopping and entertainment center near Dartford in the county of Kent in southern England. 

The store, dubbed Amazon 4-star, will feature only products that have received at least four stars from customers in the online store - books, small appliances, toys, and home goods. Amazon, which already operates more than 30 such outlets in the United States, will open across the Atlantic. 

According to the BBC, Amazon's annual sales in the U.K. are now estimated at £20.6 billion. The company is opening its first 4-Star to get closer to customers, but specific plans for the new format in the United Kingdom have not yet been revealed. 

The new retail space uses electronic price tags that reflect the exact price of items presented online. It is not necessary to have an Amazon account to make purchases. The retailer offers self-checkout for items ordered online and allows customers to return items without packaging or tags. 

Experts consider the opening of a physical Amazon store in the U.K. as an experiment and a step aimed at encouraging new online purchases, attracting new customers to the ecosystem. Earlier, the Internet giant opened Amazon Go cashless grocery stores in the country and the first outside the United States.

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Mar 24, 2024, China:
Apple's newest store in Shanghai opened on March 21.
Dec 25, 2023, United Kingdom:
Nestled in the historic heart of London and renowned for its Georgian-era architectural splendor.
Dec 25, 2023, USA:
The company emphasized that cost-cutting is a pivotal focus for its future endeavors.
Dec 22, 2023, United Kingdom:
The sports giant has joined a long list of international brands that will open their store doors at Trinity Leeds shopping center.
Dec 22, 2023, Austria:
The brand will present at iconic locations such as Cortina d'Ampezzo in Italy, Zermatt in Switzerland, and Hochzillertal-Kaltenbach in Austria.
Dec 21, 2023, USA:
Italian fashion house has sealed a deal to acquire the building housing its flagship store.
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