While national revenue and other economic indices are wrangled with a downturn, the Russian outlet sub-industry is seeing considerable growth. The primary reason is that spending that would have occurred overseas have been retained in Russia citing economic woes. Accordingly, the stats say the rise has crossed 30% over the usual high street trend for the first nine months of 2015.
In addition to the economic reason, infrastructure is improving considerably: with the new Leningradskoe highway notably providing easier and faster access this year than during the previous year. These vivid growth metrics and positive performance outlook are the solid reasons encouraging the FASHION HOUSE Group to commence the second phase of the project’s construction.
FASHION HOUSE Group is committed to ensuring that only the construction is of the best build, quality, and standard. Accordingly, it will thoroughly supervise the entire construction process and enforce top-grade quality control. The time line of the project is to complete the shell and core stadium by April 2016. Preparations will then proceed to ensure that the first customers grace the second phase of FASHION HOUSE Outlet Center Moscow by November 2016. Estimated cost of this phase of the project’s construction is € 11 million.
When the second phase of construction is completed, the FASHION HOUSE Outlet Center in Moscow will boast of GLA of over 20,000 sqm; serving as a home for over 132 brands. Leasing negotiations and arrangements are currently underway and brands with openings in the Outlet Center will be disclosed in due course. These new tenants will join an already exciting list of existing business partners including Adidas, Tommy Hilfiger, US Polo, Reebok, Lacoste, Versace Collection, Giovani, Nike, Home & Cook, Ekonika, Lanmoll, Cacharel, Gerard Darel, Reserved/ Mohito, Baldinini, Yashma, Incanto, Ralf Ringer, LTB Jeans, Kanzler, 7camicide, No One, Beneton, Sesto Meucci, Samsonite, Vans, Fabi, Gentile, Lee, Henderson, Ochnik, Mascotte, Monsoon / Accesorize, Salomon/Wilson, Bluemarine, Zoloto, Carlo Pazolini, L’Etoile, Le Creuset, Cropp Town/House, Ochnik, Solo Style, and others.
The appeal of the FASHION HOUSE Outlet Center Moscow is that it is a pioneer in offering a fully enclosed massive shopping enclave in Russia to offer excellent customer experience regardless of the prevailing weather conditions. Therefore, shoppers will be able to purchase high-quality domestic and international brand products all year round at very attractive price points of 30% to 70% less than original prices.