Buyers of the elite department store will be able to contactless buy mini-creams, soap, and perfumes.
H&M’s Group fashion brand & Other Stories, which also has cosmetic products in its assortment, conducts an unusual retail experiment. In Paris, Galeries Lafayette installed the first vending machine with a wide range of cosmetic products.
The coronavirus pandemic has changed the approach to trade in many aspects. The experiment from & Other Stories allowed a new way to rethink the well-forgotten old. Today, vending machines are not perceived by buyers as a way to buy anything other than drinks and snacks. Still, such a feature as the possibility of contactless payment and receiving a purchase is a ticket to the future of retailing in the context of global quarantine measures.
The vending machine from & Other Stories is on the second floor of the department store. It features a range of brand products, including hand soaps, hand creams in mini-packs, perfumes, and toilet water. Prices for the offered products will below, from 5 to 30 euros.
After opening its first store in South Korea, the lifestyle brand announced its entry into Singapore.
Explore the top 10 Australian fashion brands making waves with unique styles and creative craftsmanship.
These Chinese brands with their diverse offerings and innovative approaches to fashion have earned the love and admiration of the…
If you’ve been inside a shopping mall recently, you’ve probably noticed QR codes popping up everywhere on posters, food court…
Retail media networks are reshaping global advertising.
The world’s biggest fast-food business and the K-pop phenomenon are joining up again – and it’s not just a meal,…
