Pull&Bear started up in 1991 with a clear international mission and to dress young people who are engaged with their environment, who live in the community and who relate to each other. Young people who have a casual dress sense, who shun stereotypes and who want to feel good in whatever they are wearing. To meet their needs, Pull&Bear takes the latest international trends, mixing them with the influences seen on the street and in the most fashionable clubs, and reworking them according to their style thus turning them into comfortable and easy-to-wear garments.

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Pull&Bear evolves as quickly as its customer, always watching for new technologies, social movements and the latest artistic or musical trends. All of this can be seen reflected not only in its designs but also in stores. Inspired by the legendary Californian city of Palm Springs, the product lines are constantly updated. All stores worldwide receive new merchandise twice a week.

As part of the Inditex Group (Zara, Pull&Bear, Massimo Dutti, Bershka, Stradivarius, Oysho and Zara Home), Pull&Bear is present in 76 markets, with a network of over 970 physical stores, as well as an online store.

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