NEINVER expected to refurbish the Italian outlet center Vicolungo by spring 2019.
The restyling is led by the international architecture studio Chapman Taylor and includes the renovation of the main square, the canopies and the street furniture, among others. This project reveals NEINVER’s strategy of providing the outlet centres with the best environments and enhanced services to complement their outstanding business offer, and to ensure a unique shopping experience to its visitors.
Eduardo Ceballos, Country Manager of NEINVER in Italy, comments, “Vicolungo The Style Outlets has always been a point of reference for our customers and a key asset for us since its opening nearly 15 years ago. Throughout that period, this outlet centre has registered a successful performance. It did this in two ways: providing our visitors with the best experiences together with an outstanding offer, and growing the centre through expansions, refurbishments and the addition of improved services. This refurbishment involves upgrading the centre and will have a very positive impact on the shopping experience provided to all our customers.”
Vicolungo The Style Outlets is one of the 16 outlet centres managed by NEINVER in Europe and the first that NEINVER developed and managed in Italy. Since its opening in July 2004, it was enlarged twice and remodelled to evolve over the years according to its growing success. Currently, Vicolungo The Style Outlets welcomes 4 million shoppers every year who visit 150 boutiques of major international brands in over 34,000 m² of retail space.
This refurbishment project, which involves an investment of over €9 million, started in August and is expected to be completed in spring 2019.