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Primark to Anchor Full Redevelopment of Sears Building



Two European retailers, Primark and Zara, will join market-dominant Kings Plaza in Brooklyn owned by Macerich.
Primark will anchor a redevelopment that includes the complete transformation of the Sears building at Kings Plaza. The Sears store will close in mid-September; until then the store will be open for customers.

Since acquiring Kings Plaza at the end of 2012, Macerich has been elevating every aspect of this uniquely positioned, 1.1 million square-foot enclosed mall.

Kings Plaza in Brooklyn

Key details of the redevelopment include a three-level Primark on the north half of the building; a two-level Zara adjacent to the mall entrance, the first Brooklyn location announced for this retailer; plus room for several more high-profile retailers and restaurants. Beyond the addition of great retail brands, the redevelopment will include a new Flatbush Avenue entrance with a sweeping, four-level glass curtain wall to provide more natural light and greater visibility. The project also includes two new escalators and elevators, and striking building façade and exterior improvements. Construction is set to begin in early 2017.

Primark, a fixture on the high streets of the UK and throughout Europe with over 300 stores in 11 countries, is growing its reputation as a destination retailer in the U.S. thanks to must-have styles for the whole family at affordable price points.

The new Primark coming to Kings Plaza represents the third location in the Macerich portfolio for this exciting European import: The new Primark at Danbury Fair mall opened on June 10, and will be followed by a new store at Freehold Raceway Mall opening on July 16.

Since acquiring Kings Plaza, Macerich has renovated key elements of the interior space, updated the parking garage and successfully delivered many attractive new retailers including Michael Kors, Vince Camuto, Adidas, NYX Professional MakeUp, Kiko Milano, American Eagle plus Aerie, Vans, Zumiez, Footlocker with House of Hoops, Guess, Champs, Fossil and Solstice, as well as Chipotle and Starbucks. Kings Plaza is anchored by Macy's and Best Buy, plus dozens of well-known specialty retail stores including Forever 21, H&M, Victoria's Secret, A/X Armani Exchange, M.A.C and more.

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