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Nike's New Flagship Store in Moscow Revealed



Five-story retail space in Moscow became the largest store of the company in Eastern Europe.
Nike Store Facade

During the last few months, Nike was very busy and has presented a series of new amazing stores that change sport retail within digitally connected solutions and experiences. Starting with Nike Soho last year, Nike Miami store and the Nike & Jordan Basketball Experience project in Beijing a few months ago, these stores perform a seamless connection between Nike’s  physical and digital platforms.

Nike Store

Nike’s latest move in this retail transformation journey starts in Moscow on Air Max Day, March 26. Positioned in the heart of the city on old Kuznetskiy Most street, multi-sport, the five-story, 23,455-square-foot (7149 sq. meters) store — operated by Nike Partner, A3 Retail Group.  The store includes a Nike+ Running Trial Zone on the ground floor, Nike+ Football Trial Zone (basement level) and Personalization areas for product personalization.

Nike Store Jordan

The art nouveau building, constructed in 1903 by a renowned Russian architect, was remembered as the state house of fashion in the ‘40s. The Nike Design team has renovated the façade to show the original gilded branding, and the entrance will have a heritage plaque responding to its rich history.

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More about shopping malls in Russia



YESTERDAY, Taiwan:
Dutch studio MVRDV has transformed an abandoned shopping center in Taiwan into an unusual public space.
YESTERDAY, Israel:
In Israel, a national quarantine begins to operate again from September 18, 2020.
YESTERDAY, Sweden:
Shoppers will select goods from different stores in the mall on one website and then pick them up conveniently.
DAY BEFORE YESTERDAY, Spain:
The outlet begins its countdown and fires the starting signal during the "Digital Lighting" event.
DAY BEFORE YESTERDAY, China:
Maison Martell officially opened L'Atelier Martell Shenzhen - a luxury boutique where you can taste and buy exclusive varieties of cognac.
DAY BEFORE YESTERDAY, USA:
The new retail store layout is expected to be very convenient for quickly and safely receiving online orders.
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FAN Mallorca Shopping GLA:592 015 SF
ADDRESS: C/ Cardenal Rossel, S/N. 07007 Palma de Mallorca
Spain . Palma
FAN Mallorca Shopping
Vegas Crocus City GLA:1 199 078 SF
ADDRESS: 61 km Moscow Ring Road
Russia . Moscow region
Vegas Crocus City
212 Istanbul Power Outlet GLA:753 474 SF
ADDRESS: Mahmutbey Merkez Mah. Taşocağı Cad. No:5 Bağcılar  /  İstanbul
Turkey . Istanbul
212 Istanbul Power Outlet
Olympia Einkaufszentrum GLA:602 779 SF
ADDRESS: Hanauer Straße 68, 80993
Germany . Munich
Olympia Einkaufszentrum


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