Find in the news:
BY COUNTRY

Introduction of connected mannequins in UK stores



Retail therapy is becoming high-tech as a group of high street retailers in Britain are set to test wireless-technology enabled mannequins.
Introduction of connected mannequins in UK stores.pngThe new technology, VMBeacon, was developed by Iconeme and sends information to customers about clothing that is on display. This provides retailers with an additional mode of contact with passers-by and shoppers.

To make use of the system, it is required that customers download the Iconeme app for iOS and Android, which is free of charge. As soon as they are within a 50m or 164gt range of a mannequin which has been enabled, they will receive an alert. The alert will include the products they can obtain information on, prices, location in the store, as well as direct purchase links fr om the e-commerce platform of the retailer.

Customers are able to save the clothing combinations they obtain on the app and share this on social media platforms. There are special rewards and offers linked to the use of the app.

The information from the mannequins is delivered via a secure online portal. This is another tool for retailers to profile their shoppers based on location, gender, age and the type of products they usually view. Users can edit the details they wish to make available.

The retailers wh ere this technology is currently on trial include Hawes & Curtis in London, Bentalls in Kingston upon Thames and House of Fraser in Aberdeen.


More about shopping malls in the United Kingdom



DAY BEFORE YESTERDAY, United Kingdom:
Facebook Cafes will offer users privacy consulting and free drinks.
Aug 20, 2019, USA:
Target announced the launch of Good & Gather; it's most significant food and beverage brand to date.
Aug 19, 2019, USA:
Starting next month, Banana Republic will start renting women's clothing.
Aug 14, 2019, USA:
The flagship store in NYC presents an updated global concept of The North Face retail stores.
Aug 14, 2019, United Kingdom:
Crew Clothing and independent retailer Starlings Toy Outlet are set to open shops in the East Midlands.
Aug 13, 2019, USA:
Nike announced the launch of the sneaker subscription service for children.
ICSC ECE

Friend
and Follow
I Viali GLA:452 084 SF
ADDRESS: Via Dei Cacciatori 111 - 10042 Nichelino TO - Piemonte
Italy . Torino
I Viali
Central Children's Store GLA:370 192 SF
ADDRESS: Teatralnyi proezd, 5
Russia . Moscow region
Central Children's Store
Queens Place GLA:440 000 SF
ADDRESS: 88-01 Queens Boulevard Elmhurst, NY 11373
USA . New York
Queens Place
Mall of Scandinavia GLA:1 087 155 SF
ADDRESS: Evenemangsgatan 11 169 56 Solna
Sweden . Stockholm
Mall of Scandinavia


Edit text

Dear visitor!
If You wish to add appropriate information to this description, please make changes in the text below and they will take effect after being verified by Malls.com administrator.

SAVE CHANGES
ADD PHOTO

Dear visitor!
If you desire to add more photos to this description, please upload them and they will appear on the page after being verified by Malls.com administrator.

CHOOSE PHOTOS
SAVE CHANGES
Sign in Malls.com
Sign in please, if you already have an account

Registration



Error filling
Error filling
Error filling
Error filling
Thank you!
You will receive e-mail with registration data shortly. In email you'll find link, confirm your account by clicking on it, please.

Malls.com Team
Thank you for message!
In the near future you will be contacted the manager
for further details.

Malls.com Team
Good mall, bro!
In the near future you will be contacted the manager
for further details.

Malls.com Team
We are dissatisfied with you :-(
In the near future you will be contacted the manager
for further details.

Malls.com Team

Write to us